University City : Innovation + Job News

What do you know? There's a new way to make money based on your particular set of skills and talents. It's called Skillshare. Launched in Philadelphia last month with national headquarters in New York City, Skillshare allows anyone to teach anything and get paid for it. Brendan Lowry has been in charge of launching the program in Philadelphia. "Every city is a university, all the restaurants and cafes are classrooms, and our neighbors are our greatest teachers," says Lowry, whose title is Special Operations.

Here's how it works: Say you are really good at knitting. Sure, you could sell your stuff on Etsy. But with Skillshare, you can also hold knitting class at a location of your choice. Set your own price per student, and get paid through PayPal. Skillshare deducts 15 percent of every ticket sold.

Skillshare, on a mission to democratize and redefine education, launched in New York in May of this year, and is now operating in Philadelphia and San Francisco, with hopes for setting up in cities across the US. Each city needs to be unlocked by popular vote. When the vote count surpasses 500, a team is created to get the word out. "We've targeted the tech community. It's one of the first industries we tapped into, but we don't want to fall exclusively in that category," says Lowry, who says right now there are over a hundred classes on offer in the Philadelphia area, ranging from The Art of the Cold Call to Beer 101. Teachers post credentials and a feedback process is designed to ensure a quality learning experience (full disclosure: I am teaching Communications for Startups on Sept. 20).

"Our marketing budget is literally zero dollars," says Lowry, who has done outreach through social media and word of mouth. There is also a newly created, limited time $1,000 scholarship fund which encourages more people to take classes in Philly and SF. Skillshare is set to launch next in Boston, Washington DC and New Orleans.

Source: Brendan Lowry, Skillshare
Writer: Sue Spolan

It's a super awesome Startup Weekend 2.0. Tickets are almost sold out for the Oct. 14 event. On the heels of the first wildly successful Startup Weekend held in January, 2011, the second gathering has a new venue, better food and more caffeine, according to organizer Brad Oyler.

"We sold 95 tickets in two weeks," he says. "The business development tickets are already sold out. We  want to balance it out with developers and designers."

This time, Startup Weekend moves west and will be held at Drexel University's Earle Mack School of Law, in a brand new building with a big auditorium and the use of a dozen classrooms, says Oyler, who helped create the first weekend at University of the Arts, which drew national attention for winner Jameson Detweiler and his team's Launchrock.

"This time around, there's a lot more hype," says Oyler. "People have taken notice, and we've got all the biggest venture capital firms supporting Startup Weekend and getting involved."

The biggest change in programming, according to Oyler, is a new collaboration with the newly launched Skillshare, resulting in classes throughout the weekend instead of just speakers all day. Also, the Drexel Law venue provides several private rooms for top secret entrepreneurial exchanges.

Otherwise, says Oyler, the program will follow a similar curriculum to the previous weekend. Friday night pitches will start earlier. Saturday and part of Sunday will be devoted to building in teams comprised of designers, developers and entrepreneurs. The weekend ends with demos, judging, and awarding of prizes, which include 4 to 5 Dell Boomi tablets and computers, plus legal services from Morgan Lewis to each of the top three winning teams.

As far as judges, the well-rounded list keeps getting bigger, says Oyler, and currently includes Gil Beyda, Managing Partner at Genacast Ventures, Basecamp Business founder Mel Baiada, Morgan Lewis attorney Stephen Goodman, Boomi CEO Bob Moul, Tracey Welson-Rossman from Chariot Solutions, and Ellen Weber, executive director of Robin Hood Ventures.

While attendance is currently capped at 120, Oyler says that's a conservative figure and may open up in the coming weeks. Currently, a few limited ticket types are still available and range in price from $40 to $75.

Source: Brad Oyler, Startup Weekend Philadelphia
Writer: Sue Spolan

The Philadelphia Mural Arts Program is once again reinventing itself, this time through its special muraLAB initiative and with Breadboard, the hybrid program out of the University City Science Center that explores intersections between contemporary art, design, science and technology.

The partnership has formed a joint artist residency and exhibition opportunity that explores the intersection of muralism and technology. Last week the groups announced a request for proposals to established and emerging artists--or interdisciplinary teams of two--with priority given to those having a strong Philadelphia connection. Four selected artists or artist teams will be given access to NextFab Studio's high tech fabrication equipment and staff from November through March, 2012 to produce public art project concepts and models ad prototypes for exhibition in April and May at Breadboard's Esther Klein Gallery. Projects will also be considered for full-scale public art projects produce by Mural Arts in 2013.

Artists and teams will earn a stipend of $2,000 and a $500 credit toward workshop and machine time fees and staff consultations. Deadline for submissions is 4 p.m. on Monday, Oct. 3.

There are two upcoming open houses at NextFab for interested artists--not mandatory but definitely encouraged--on Wednesday, Aug. 31 (5-7:30 p.m.) and Saturday, Sept. 10 (1-3:30 p.m.). RSVP here.

Source: David Clayton, Breadboard
Writer: Joe Petrucci

Massive construction projects need a specialized kind of management to avoid pitfalls, and that's where Talson Solutions steps in. "For most of our clients, construction is not their business. When we work for a hospital, health care is their business, not building a new hospital." Ditto other massive undertakings like Citizens Bank Park, the Comcast building and the Panama Canal, just a few of Philadelphia based Talson Solutions' clients.

Robert Bright, President of Talson, sees these multimillion dollar efforts as jigsaw puzzles. With nearly 20 years experience in construction litigation and management prior to founding Talson, Bright found an opportunity to build a business overseeing projects at risk. Talson has grown 371 percent in the past five years, according to Bright, and doubled its staff, now employing 12 people at its Old City headquarters.

Leading up to Talson, Bright spent seven years as an expert witness in construction litigation for Price Waterhouse and a dozen years working for Exxon, building large capital projects around the world. "Exxon does it well. They might spend 15 to 20 billion dollars on a capital project. I enjoy that. One might say I have an owner's perspective. It's a different mentality than a contractor. With these types of construction projects, there's a way of doing it right, to identify and anticipate risk." Bright says his strength is letting people know where concerns may lie, whether it is in the design, the quality of materials, or leadership. "We identify the missing pieces, support that effort, and drill down from there."

Talson's largest project right now is auditing the $7 billion expansion of the Panama Canal, but Bright stresses that every project, no matter what the cost, represents risk. Because of Talson's involvement in the Canal project, Bright is likely going to open a satellite office in Panama, and is also considering expansion to New York as well.

Talson just celebrated its 10th anniversary this June. Bright reflects on the past decade, during which his two children, for whom the company is named, grew proud of their father's legacy. Bright's daughter, Taylor, is a rising star in her own right, a promising singer/songwriter who recently toured the US as the star of the musical Annie.

Source: Robert Bright, Talson Solutions
Writer: Sue Spolan

The thing that surprised Eric Smith the most about the first annual Philadelphia Geek Awards wasn't the guy who accepted his honor in a fox head costume. It wasn't the sold out crowd of over 400 who packed the Academy of Natural Sciences auditorium last Friday night. It was the negative feedback from folks who were upset by who was left out. "It shows that people were invested and care about what we're doing," Smith reflected after a good night's sleep. "It was supposed to be something mostly for fun, but it got a lot more serious." In the two weeks leading up to the Awards, Smith says press coverage blew up, and tickets disappeared.

The Geek Awards, the brainchild of Smith, Tim Quirino and Michelangelo Ilagan, who make up the staff of Geekadelphia ("A Guide to Everything Geek in the City of Brotherly Love"), were by all measures a total success. Sponsored by a host of local organizations including The Academy of Natural Sciences, who provided the venue free of charge, along with Drink Philly and National Mechanics who donated food and beverages, the event celebrated dozens of the city's technological finest, with just under twenty categories, from Best New Blog (a tie between DrinkPhilly and Naked Philly; the latter wore the fox head) to Outstanding Achievement in Fashion & Lifestyle, which is not the first attribute that comes to mind in the geek world, but Philly happens to have some very hip and good looking techies. Cadence Wrist Watch Company, home of the 4-bit, 4:20 and Wrist Rocket models, won that title.

"It was always something Tim and I wanted to do," says Smith of the awards. "We have all these great awards in Philly, but nothing for geeks." Let's just say that PriceWaterhouseCoopers did not oversee the process. Smith and cohorts at Geekadelphia designed the ceremony and chose categories, nominees and winners (with a little help from friends like Alex Hillman of Indy Hall). Next year the Geek Awards will be even more inclusive and probably a lot more serious, with spots for scientists, web developers and programmers.

Following his moment in the spotlight and cheering crowds, Smith returns to his day job at the Philadelphia based Quirk Books, which turns out bestsellers including Pride and Prejudice and Zombies and Miss Peregrine's Home for Peculiar Children, as well as the aptly titled Geeky Dreamboats.

Source: Eric Smith, Philadelphia Geek Awards
Writer: Sue Spolan

The Laurence A. Baiada Center for Entrepreneurship at Drexel University's LeBow College of Business is about to expand, taking up residence in the soon to be constructed LeBow building at 32nd and Market Streets. Currently tucked away in a former industrial space at 32nd and Arch, the Baiada Center has been physically separate from LeBow, but that's all about to change. The business school's former home, the Mathieson Building, is now in the process of being demolished to make way for a 12 story state of the art structure. The new Baiada Center will have a light-flooded open floor plan, and will add a behavioral lab where entrepreneurs can conduct focus group tests.

A division of LeBow, Baiada has long offered full support for entrepreneurs, from office and conference space to mentoring, training and promotion. "A lot of what we do is built around the presumption that most entrepreneurs know their space, and need help building and selling their companies,' says Mark Loschiavo, Executive Director and Senior Executive in Residence. Startups, which range in specialty from transportation to medical devices, also receive a small amount of seed capital.

The current space is currently home to ten companies, notably CityRyde, which just received $345,000 in funding for its bike share technology, as well as current undergrad Bradley Ericson, whose company 3 Second Receipts earned him the title of Entrepreneur magazine's College Entrepreneur of 2009.

Loschiavo says that the vast majority of Baiada's tenants are Drexel alums, and all have had some affiliation with Drexel. The center chooses two to three companies each year, negotiates a competitive one-year lease, and reviews the startup's performance at the end of the initial contract.

While residence is open ended, Loschiavo says companies must show movement in the right direction to remain in the center. One Baiada business, Drexel Drinks, is something of an incubator within an incubator. The on-campus beverage delivery service has become a model for succession, providing turnover and training as students graduate and move on.

Founder and primary funder Mel Baiada is a Drexel alum and serial entrepreneur who credits a successful exit in the software industry. He also founded Basecamp Business, a networking tool for entrepreneurs. "The Baiada Center established a culture of entrepreneurship at Drexel, and helps the university maintain an entrepreneurial focus," he says. Mel's brother, Mark, who founded Bayada Nurses, is also an investor in the incubator, which is named in honor of their father. The new LeBow building should be complete in 18 months.

Source: Mark Loschiavo, Mel Baiada, The Baiada Center
Writer: Sue Spolan

Your scraps are Tim Bennett's gold mine. Bennett Compost offers urban dwellers the opportunity to recycle food waste without expensive equipment or outdoor space. Bennett began the business out of a personal need. "At the time, where I was living in South Philly, I wanted to compost, but I had no backyard." After dissatisfaction with home composting systems costing around $300, Bennett created a composting service that would benefit city homes and businesses at a fraction of the cost.

For a $15 monthly fee, residential customers receive a covered bucket, and Bennett's truck swings around once a week to empty and return the container. Commercial customers, including coffee shops, a florist and some restaurants, pay on a sliding scale depending on volume and frequency of pickup, but Bennett adds that the cost offsets commercial trash hauling fees, and in some cases commercial customers are able to save money on refuse.

Used food and some types of paper are sent to a composting facility in Delaware and then picked up for distribution to area community gardens. Customers can opt to receive up to 10 gallons of the finished product free of charge; beyond that, compost is available at a discounted price. You don't have to be a customer to buy compost. Five gallon buckets are available to the general public for $10, and will soon be sold at area retail locations including Essene Market and Green Aisle Grocery.

Current offices are based in South Philly at Bennett's home, with a North Philadelphia warehouse. Bennett was able to quit his day job at Temple University last summer to devote his career full time to compost. "We bootstrapped our way up. Now we are profitable enough that I am able to pay my own salary, and we have three part time employees." The business continues to grow, with 300 residential customers and 20 businesses distributed across the entire city.

Source: Tim Bennett, Bennett Compost
Writer: Sue Spolan

Riding a bike to national recognition, a team of University of Pennsylvania mechanical engineering students created a revolutionary cycle design that propels far more than the rider. Geoff Johnson, Evan Dvorak, Lucas Hartman, Katie Savarise, and Katie Rohacz teamed up on the design and fabrication of The Alpha Bike, which is now getting coast-to-coast attention.

"Bikes have not changed much in the last 150 years," says Dvorak, who explains that Alpha allows the rider to literally flip a switch between freewheel and fixie style, which he compares to driving an automatic versus manual transmission car.

Alpha Bike is elegant. There are no external cables, brakes or hardware. Smooth surfaces were either milled or printed, and it is mindbending technology that allows stainless steel parts and plastic handlebars to emerge from a 3D printer. The seamless result came from thousands of hours of work. Dvorak estimates that the team spent, at minimum, 700 hours each over the course of their senior year, all while pulling full courseloads of up to six classes.

The 28 pound bike incorporates an electronic system similar to that of a hybrid car, with a dynamo, capacitors, an internal drive train, and the option to add even more bells and whistles such as an accelerometer. "We got our inspiration from Apple's design philosophy," says Dvorak, who describes the computer maker's products as almost magical. "The technology is completely hidden." Alpha's elegant and simple profile belies the complexity of the design.

The team estimates cost of the materials at between $15,000-$20,000, with much donated or purchased at a greatly reduced cost. Johnson, who calls this a concept bike, is not interested in selling the Alpha, but estimates the final tab for parts and labor at somewhere around $50,000.

The Alpha team received an initial budget of $1,500 from the School of Applied Engineering and Science; the team was able to fund the rest thanks to several dozen sponsors and suppliers.

The technology that the team developed is ripe for licensing, and after a recent demonstration, Drexel School of Law Dean Roger Dennis offered to handle the patent work. Johnson has been in talks with Specialized, an international cycle manufacturer out of the San Francisco Bay Area.

Source: Geoff Johnson, Evan Dvorak, Alpha Bike
Writer: Sue Spolan

Concerns about money are raising the legislative roof at the federal level. Meanwhile, jobs and innovation are flowing out of the US and into China, India and the EU. The US biopharmaceutical industry is undergoing major changes. Hundreds of small and medium sized firms require intensive capital to conduct research. Major players in the industry, including Sanofi-Aventis,Merck, Pfizer and AstraZeneca, have cut more than 43,000 jobs nationwide as of September 2010. Health care reform adds more uncertainty to the industry at large.

Rather than attempt to allocate nonexistent federal money for life sciences research and development, Representatives Chakah Fattah, Allyson Schwartz, and Pat Meehan, along with Senator Robert Casey Jr., have a plan to provide money on a national level for the life sciences industry though tax incentives. On July 25, the bipartisan group introduced The Life Sciences Jobs and Investment Act of 2011 at the University City Science Center, a locus of life science research.

"This legislation is about inventing the future," says Casey. "In Pennsylvania, we don't wait for events to overtake us."

Southeastern Pennsylvania's political leaders have a vested interest in life sciences, according to Schwartz, who pointed to the concentration of teaching hospitals, medical research and life science entrepreneurs here.

"It's one of the aspects of the American economy where we are still leading, but we won't continue if we can't compete," said Meehan, who stressed that the bipartisan effort will have a much better chance of passing. Schwartz added, "It's not an easy time to get anything done in Washington."

The legislation, introduced on July 25, doubles the credit from 20 to 40 percent for the first $150 million of life sciences research and development. Also, to encourage domestic productivity, companies that bring foreign profits back to the United States will enjoy a reduced tax rate, as long as those funds that are used to hire domestic scientists and researchers and make new investments in American research and development.

Source: Robert Casey Jr., Allyson Schwartz, Pat Meehan, US Congress
Writer: Sue Spolan

As America races to maintain standing in the global economy, industry clusters have been touted as a key strategy for technological innovation. While Silicon Valley and North Carolina's Research Triangle are held as bright spots where higher education meets high tech, few innovation clusters are successful. A recent column in the Washington Post dubbed government funded industry clusters "the modern day snake oil," doomed to fail.

At the third annual Regional Affinity Incubation Network (RAIN) meeting, held last week at the University City Science Center, David Finegold, Dean of Rutgers' School of Management and Labor Relations, responded. "A lot of efforts haven't panned out, but industry clusters are not without hope." He explained that early efforts were "real estate plays." What sets the tri-state region apart is the ability to build from that which is distinctive about this area, said Finegold, rather than starting from scratch and hoping that if it's built, innovation will come.

New Jersey, in particular, has nowhere to go but up, having ranked last in 2010 in U.S. job creation. While traditionally the state was a leader in biopharma and telecommunications, these industries made up a large-firm culture, and it's now time to build diverse networks, according to Finegold.

The University City District in Philadelphia is a 2.5 square mile powerhouse of commercial and institutional vitality, employing 70,000 people, according to UCD president Matthew Bergheiser. Forty percent of NIH funding in Pennsylvania is granted to projects within the boundaries of University City, and the Science Center has long been a fertile startup breeding ground that encourages organic growth, rather than superimposing ideas of innovation on an otherwise bereft area.

In Delaware, by contrast, plans are underway to convert Newark's former Chrysler assembly plant into an 250 acre innovation hub complete with living and working space, with an existing rail station to encourage commuters, and the potential to create collaboration across state lines, according to David Weir, PhD, Director of the Office of the Economic Innovation & Partnerships at the University of Delaware.

With a continued soft real estate market, Finegold offers that the way out of the recession is through leveraging human capabilities and university facilities. "We already have a great talent base here," said Finegold of efforts in Pennsylvania, New Jersey and Delaware, which he terms one of the most diverse regions on the planet.

RAIN is a regional network of over 40 research parks, incubators and support organizations located in the tri-state area.

Source: David Finegold, Matthew Bergheiser, David Weir, RAIN
Writer: Sue Spolan

PHOTO:

Former Chrysler Assembly Plant in Newark DE

In the game called World of Startup, the main characters are geeks and suits. PhillyMerge was created to help the two tribes meet on common ground, where developers and entrepreneurs can learn some slick moves from one another. It's a long standing and sometimes contentious relationship characterized by the blog Whartonite Seeks Code Monkey, in which MBAs are called to task for asking developers to work for peanuts.

The one day conference, held July 15, drew about 50 business types and coders to Huntsman Hall at the Wharton School of the University of Pennsylvania. Organized by Steve Rittler and Adam Tuttle, who met at the Philadelphia Cold Fusion User Group (CFUG), the event offered an even split of speakers. Chris Stanchak from TicketLeap told war stories about founding and growing the online event ticketing company, overcoming hiccups and navigating through three successive builds.

Attorney Frank Taney, who practices at Buchanan Ingersoll & Rooney, addressed legal issues confronting emerging businesses. Jim Caruso of the accounting firm Fesnak and Associates explained financial forecasts and projections, and helped one attendee understand why his spreadsheets were flawed.

Rittler and Tuttle said PhillyMerge ran like clockwork, with a running commentary on twitter and feedback boards. "People are really happy," said Rittler. "They like the flavor. It's different from what you usually see, where there's not a lot of crossover."

Total cost of the conference was estimated at $3000, and because Tuttle works at Wharton Learning Lab, space that would have doubled the cost was donated gratis. Sponsors included Adobe, Chariot Solutions and Duck Duck Go.

While Tuttle and Rittler did not ask this year's attendees if they played for the geek or suit side, they estimate it was about 70/30 in favor of techies. "That's a lesson learned," said Tuttle, who garnered a wealth of wisdom for planning and running next year's conference. Like a tenet heard often in entrepreneurial circles, PhillyMerge isn't built for exit. It's built for lifestyle.

Source: Steve Rittler, Adam Tuttle, PhillyMerge
Writer: Sue Spolan

University City's story of urban renewal, job creation and international talent is well-told. In a few short years, the 20 by 16 block, 2.5 square mile neighborhood has blossomed into a hub for culture and technology, with business and creative communities growing in tandem. One benchmark is fast growth in the food world, where five of The Food Trust's 40 area farmer's markets operate. For example, the Clark Park farmer's market has grown 30 percent since 2005 and has expanded from Friday afternoons when it began in 1998 to two days a week and year-round.

Another example can be found right now in University City Dining Days. An expected 26,000 patrons of 29 restaurants will eat the fruit of world class chefs like Garces and Flay for under $30. There's been a 20% increase in full service restaurants in the neighborhood in the past three years.

Philly Homegrown turns a sharp focus on all the awesome food on offer round these parts, and considers University City to be at the top of the locavore list, as the area provides a concentrated look at what can happen when people take farm to table very seriously. "West Philly is particularly rich in chefs and consumers who care about food," says Donna Schorr of the GPTMC.

UC menus tend toward locally grown and sourced items, and chefs may be found perusing the goods at Clark Park, where thousands flock weekly and even includes food trucks Honest Tom's and Guapos Tacos, which was recently renovated and sports bright orange furniture.

"It's a good source of revenue for small to medium family farms," says the Food Trust's Nick Uy, noting his organization charges vendors just $35 per stand.

There's an explosion of activity west of the Schuylkill, according to UC District Communications Manager Mark Christman, with tourism friendly Sustainable Saturdays and Farm to Table Trolley Tours; as well as neighborhood boosters like the Clean & Safe Program which employs 80 people who function as West Philly ambassadors, and the West Philadelphia Skills Initiative, now in its second year providing employment for local high school students.

Source: Nicky Uy, Food Trust; Mark Christman, UC District; Donna Schorr, GPTMC/Philly Homegrown
Writer: Sue Spolan

CityRyde, the Philadelphia-based startup that makes software to turn bike rides into cash, has become the first company to receive validation for its carbon methodology. "It's software that tracks every bike ride," explains Tim Ericson, CityRyde CEO and co-founder. All those accrued miles can then be sold as carbon credits as part of a worldwide effort to reduce greenhouse gas emissions, adds co-founder and COO Jason Meinzer.

The company also announced that it will be receiving a total of $345,000, half from Virginia-based New Dominion Angels, and half in matching funds from Ben Franklin Technology Partners of Southeastern PA.

CityRyde started as a Philly bicycle sharing concept. While there are no communal bikes on the streets here just yet, in a few years, CityRyde has instead positioned itself as a global software solution provider at the juncture of transportation and energy.

The startup's proprietary Inspire software enables bike sharing programs worldwide to create a new revenue stream. Ericson explains that Inspire "pinpoints the exact amount of carbon emissions saved, so it can be aggregated and sold within the carbon space."

Eight people now work at CityRyde, which is based at Drexel's Baiada Center. "We're hiring. It's part of Ben Franklin's requirement for funding,' says Ericson. "We anticipate having pretty extensive hiring spree in the next year." Developer positions will be advertised first, according to Ericson.

The idea for CityRyde came from a visit to Paris, where Ericson and Meinzer saw Velib' docks everywhere they turned. "Bike sharing has completely transformed the way the city moves, and reduced traffic by 8 percent within a year of implementation in Paris," says Meinzer, who terms biking the fastest growing form of transportation worldwide, with a predicted apex in 2017.

Source: Tim Ericson, Jason Meinzer, CityRyde
Writer: Sue Spolan