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AWE Ventures�Powered by Ben Franklin aims to raise capital for women-led businesses

In 1995, a small group of Philadelphia-region women entrepreneurs got together for mutual support and access to capital. Now, 20 years later, the group -- renamed the Alliance of Women Entrepreneurs (AWE) -- is the Mid-Atlantic's largest organization dedicated to fostering high-growth businesses founded or led by women. 

Still, according to Executive Director Victoria Burkhart, "there is a sense…that now is the time to 'move the needle' on women and entrepreneurship, and for AWE to take a more active role in connecting women to capital. AWE approached Ben Franklin Technology Partners of Southeastern Pennsylvania (BFTP/SEP), a longtime partner, to brainstorm strategies for aligning efforts in support of funding for entrepreneurial enterprises founded by women."

The resulting AWE Ventures—Powered by Ben Franklin is a crowdfunded, donation-driven initiative to raise $250,000 -- to be matched dollar-for-dollar by BFTP/SEP -- for seed-stage investments in women-led enterprises in the Philadelphia region. The new program will also provide hands-on support for entrepreneurs from both partners’ shared networks of capital, counsel and connections, and events, workshops and published content to empower entrepreneurs and celebrate successes.

“As much as it is our goal to help support the growth of female entrepreneurs, AWE Ventures will also provide an opportunity to mentor future women investors," explains Burkhart. "Programming offered by both AWE and Ben Franklin will be as much about ‘how to invest’ as it will be about entrepreneurship. Fostering increased participation of women in early-stage or angel investment is equally important to increasing the diversity of our technology ecosystem here in the Greater Philadelphia region; really, in the nation at large."

"AWE and Ben Franklin will identify potential entrepreneurs for investment, with full management of the due diligence and investment processes to be handled by Ben Franklin," explains RoseAnn B. Rosenthal, BFTP/SEP’s president and CEO. "Like all other Ben Franklin investments, companies will commit to being located in Philadelphia, Bucks, Montgomery, Delaware or Chester counties for at least five years, or until repayment/exit. The number of companies to be funded remains flexible and will depend upon the amount of funds raised."

"AWE does a great job in creating events and programs to connect and advance women entrepreneurs, providing opportunities to share experiences, insights, best practices and lessons learned," she adds. "Ben Franklin does as well, actively working to bring insights from its investors, portfolio companies and regional partners into the mix. There's really no end date or fixed total hours for what AWE Ventures—Powered by Ben Franklin can provide. That's what so great about our two organizations working together on this initiative."

Source: RoseAnn B. Rosenthal, BFTP/SEP and Victoria Burkhart, AWE
Writer: Elise Vider

Philly-Based ZOOM Interiors walks away from 'Shark Tank' deal

A year ago, Madeline Fraser, Elizabeth Grover and Beatrice Fischel-Bock spent an hour in-studio with five investors on the set of ABC's Shark Tank. The three entrepreneurs were recent college grads who hailed from all over the country but came to Philadelphia to grow their online interior design consultation company, ZOOM Interiors.

They offered up a lively presentation to Barbara Corcoran, Robert Herjavec, Kevin O'Leary, Mark Cuban and Lori Greiner. The trio sought $100,000 for a 20 percent stake in their company. They came out of their pitch with a deal from real estate magnate Corcoran, who offered $100,000 for 33 percent of the business. The episode aired on May 8.

"I never thought they would be so invested in the company," recalls Fraser. "They were very kind and willing to give guidance. It was such a priceless experience to have these five people give their advice."

After five months of due diligence, ZOOM Interiors and Barbara Corcoran parted ways. While Fraser and her business partners sought more of a mentor to guide and shape the business, they felt Corcoran was too busy to give them the personal attention they sought. 

"She's such a busy lady," says Fraser. "I think it was a bit much for her to take on at the time. Her staff is really incredible as well. Through the process of due diligence, you're getting a business analysis from such wise people."

ZOOM Interiors was born while Fraser, Grover and Fischel-Bock were studying abroad in London. Meanwhile, their friends were getting first jobs and moving into grownup apartments -- and emailing to ask for interior design advice. The three design school students were always notably well-dressed and people liked their aesthetic. They answered questions, did some online shopping, and helped those friends transform blank spaces into stylish homes, all through email from thousands of miles away. Turning that process into a company was the next logical step.

Since filming their episode of Shark Tank, Fraser, Grover and Fischel-Bock have made some adjustments to the business model. They still provide a free 15-minute consultation to each person who fills out their survey. After that, customers can purchase a custom concept board (called a ZoomBoard) to start the design process for $199. If customers like what they see, they can take the next step and receive a detailed shopping list. There are other extras and room bundles available for purchase.

The biggest change to the model might be the elimination of commission on the pieces purchased. This cuts out the greatest risk with traditional interior design: that the designer is urging you to buy certain furniture and décor because they're getting a cut. ZOOM's business model has no hidden fees.

The company also sells furniture and décor through the "Shop" section of their website. The are pieces chosen because they fit the founders' high-style, minimal-effort aesthetic.

Fraser has been in Philadelphia for about a year now, and she's in love with her new city. 

"We visited a few times before graduation and fell in love," she enthuses. "This is a really great place for startups."

Writer: Rosella LaFevre
Source: Madeline Fraser, ZOOM Interiors

Philadelphia's TowerView tests its high-tech pillbox, a device that helps patients track meds

For the chronically ill, managing multiple medications can be an ongoing challenge. One-third to one-half of all U.S. patients do not take their meds as directed, jeopardizing their health and running up nearly $100 billion in annual hospital bills, according to Independence Blue Cross (IBX).

Hoping to solve that problem, TowerView Health, a Philadelphia startup, is testing its high-tech pillbox in a six-month study with Independence and Penn Medicine

"TowerView has two brilliant engineers that have developed the pillbox technology almost entirely in-house," explains company CEO Rahul Jain. "Our team has been working for over a year to provide patients with a pillbox that can sense when they miss a dose of their medication and send the patient and/or their caregiver an automated phone or text message reminder."

The company was established in 2014 when co-founder Nick Valilis was diagnosed with acute myeloid leukemia during his first week of medical school. Later that year, TowerView participated in the DreamIt Health program to fine-tune its business model and meet potential customers. 

Qualified individuals covered by IBX will be provided with pre-filled medication trays, each containing a week’s medication. The tray fits inside TowerView's Internet-enabled pillbox. For those without cell phones, the pillbox is equipped with lights and alarms. Penn Medicine researchers will use an integrated software platform to monitor members' compliance and call to offer additional assistance. 

"Each member will participate in the pilot for six months," says Ron Brooks, IBX senior medical director for clinical services. "The goal is to evaluate the efficacy of TowerView’s system in hopes of launching it to a larger patient population of [IBX] members next year."

Jain also invites individuals -- especially those managing five or more medications -- to email the company directly. 

Source: Rahul Jain, TowerView Health; Independence Blue Cross
Writer: Elise Vider

Six months after launch, Philly's Kiva Zip loans are going strong

Last year, Flying Kite profiled the soft launch of Philadelphia’s Kiva Zip program, part of an international "social underwriting" platform for independent businesses. As of last October, Kiva City Philadelphia had made 13 loans totaling $52,000.

According to Kiva Zip Philadelphia manager Alyssa Thomas (of the City’s Department of Commerce), that number has jumped to 50, sending $208,000 to local small-scale entrepreneurs. The program's number of trustees has increased as well, from about 30 to 44, including the Enterprise Center, The Food Trust, New Kensington CDC and the Corzo Center.

Kiva loans -- which typically top out at $5,000, but can be as small as $500 -- help all kinds of nascent entrepreneurs make crucial upgrades to their businesses. The crowd-funding platform operates with the help of those trustees -- individuals, or, more often, organizations -- who direct entrepreneurs to the program and vouch for them, before the crowd-funded campaign for that entrepreneur goes live on the Kiva site.

"There’s a lot of due diligence on their part," says Thomas of the vetting and interviewing these volunteer trustees do before sending a loan applicant through. "We’ve had a pretty steady flow of businesses coming on to our site."

While many Kiva applicants don't fit the profile for a typical business loan, no applicant is ever turned away from Kiva Zip. Sometimes there are barriers to lending, such as the business owner’s high debt to income ratio or a lack of fluency in the digital platforms that make the campaigns a success, but these are overcome by starting applicants off with small loans, gauging their ability to repay on time, and then approving them for larger loans if all goes well.

The repayment rate in Philly is close to 100 percent. One recent loan recipient, shepherded via The Food Trust, is a small fruit and produce business operating in the Northeast. With the help of a Kiva loan, the owners leased a four-acre farm; they bring the produce directly to their store (which accepts SNAP payments) in an area lacking fresh food options.

Locals who want to learn more about Kiva in person can head to Dilworth Park on June 4 from 11 a.m. - 7 p.m. A pop-up shop with feature several loan recipients and a lunchtime address from Alan Greenberger, the City’s Deputy Mayor for Economic Development and Director of Commerce.

Thomas hopes passersby will stop to learn more about how supporting Kiva loans contributes to the city's economic revival.

"The idea of this event is really to capture people while they’re walking by and let them know you can support a local business," she explains. "You can help shape the way your neighborhood looks."

In the meantime, the program is growing so much that the department has a new opportunity: Thomas is looking for a Kiva Zip fellow to join her office. Applications are due by June 5.

Writer: Alaina Mabaso
Source: Alyssa Thomas, Kiva Zip Philadelphia

Homes get smarter, Malvern's Zonoff gets bigger

Malvern's fast-growing Zonoff has expanded into new 35,000-square-foot headquarters. The fresh digs come on the heels of a $31.8 million funding round for the company, which provides a comprehensive software platform for "smart homes."

Zonoff’s software platform enables partners such as electronic device makers, service providers and retailers to deliver new products and services to the consumer mass market to remotely monitor and control thermostats, lights, security systems, etc. The new two-floor space is triple the size of their previous office, and includes a sophisticated demo suite where clients can gain hands-on experience and test smart-home products and services. 

As with all good tech companies, the space also includes open collaborative workspaces, private conference rooms, kitchen and dining areas with cafe tables and local beers on tap, and an employee game room.

"We’ve been very thoughtful in deciding where to invest resources, and we believe that our team is one of our strongest differentiating factors," said Zonoff CEO Mike Harris. "We believe that our new state-of-the-art office and demo center will provide our employees with an environment and culture that will motivate them to deliver on our extremely high standards for innovation and technology development."

The new space also makes it possible for Zonoff to keep hiring. The company has added to its executive team and doubled its workforce in the past year -- they now employ 70 engineers, software developers and sales, marketing and new business personnel. They expect to grow another 50 percent by the end of the year. Zonoff also has remote personnel located in California, Washington State and Germany.
 
Source: Matt Calderone and Sarah Borton, LaunchSquad for Zonoff
Writer: Elise Vider

Local startup Fitly's SmartPlate uses advanced technology to keep dieters honest

Dieters rejoice. At last, a plate that can keep you honest.

Philadelphia’s Fitly has developed SmartPlate, a Wi-Fi and Bluetooth-enabled hardware device that instantly tracks and analyzes what you eat with the support of a mobile application.

The plate’s design is based on research that shows that size, color and shape all influence eating habits. According to the company's website, the average dinner plate has grown 36 percent since 1960 and bigger plates translate to bigger waistlines. Similarly, studies have shown that darker plates make it harder to determine a proper portion, encouraging overeating. The SmartPlate is shaped as a "squircle," to give the illusion of a bigger surface while providing a 10-inch diameter white surface -- ideal for healthy portions.

SmartPlate has built-in advanced object recognition and weight sensors, providing an automated reading of what a user is eating. It comes with an Android or iOS app that integrates with most wearable devices and food journaling apps.

The plate also comes with a microwaveable lid and in a variety of colors.

Anthony Ortiz founded Fitly, aimed at weight management and control of diabetes, in 2011. The company has established itself through its mobile/web app as a delivery service for fresh ingredients and recipes based on the user’s personalized healthy meal selections. Fitly is a 2013 DreamIt Health graduate. 

The company launched SmartPlate, its first product, earlier this month at Collision Conference in Las Vegas and is now in the midst of a Kickstarter campaign where it hopes to raise $100,000 to start production. They hope to begin shipping next year.

Source: Fitly
Writer: Elise Vider

Wharton award-winners simplify renters insurance for the millennial market

Zack Stiefler and Tom Austin will receive their MBAs from Wharton this month, and their prospects just got a lot sweeter thanks to a $30,000 Perlman Grand Prize award in the 2015 Wharton Business Plan Competition.

Stiefler, who was born in Philadelphia but grew up in San Diego, and Austin, a Maine native, began working on their company, Bungalow Insurance, about a year ago.

The 28-year-olds both studied economics at Duke University as undergrads (Stiefler graduated in '09; Austin in '08), but didn’t connect personally until the summer of 2013, when they met in California, and later played together on Wharton’s hockey team.

The inspiration for their new online insurance-buying platform hit when they moved to Philly for school, and had to grapple with buying renters insurance for the first time.

"We really decided to start Bungalow because as consumers, we were frustrated with the experience of buying insurance," recalls Stiefler.

The two already have a lot to say about the insurance industry. First off, most insurance companies are much older -- some have been around for a century or more -- than major companies in other sectors. It’s a tough arena for entrepreneurs to break into. Plus, there's the feeling and experience, both for consumers and venture capitalists, that insurance is a complex, unglamorous field.

"Consumers have grown used to the fact that insurance is a complicated thing, and the industry has really benefited in a large way from that perception," says Austin. "Insurance doesn’t have to be as complicated as it seems right now. The products are actually relatively straightforward."

Factor in many insurance companies' reluctance to join the online marketplace in a user-friendly way and you have the perfect opportunity for a new business niche. They note that when it comes to customer satisfaction with online service, only cable companies rank below insurance companies.

Bungalow is launching with a focus on renters insurance rather than a more conventional product such as homeowners or car insurance partly because of their own experience with the needs of renters. Stiefler points to a major demographic shift: People under 35 are twice as likely to rent versus own their homes, and 55 percent of them don’t own cars.

"There are 30 million millennials out there who don’t need auto, they don’t need homeowners, they just need renters [insurance]," he explains.

The industry has failed to effectively grasp this need or create the kind of online shopping experience this generation prefers.

"We thought not only could we build a great experience, we could also really deliver a product that people aren’t selling right now that customers really need," adds Stiefler.

The Bungalow platform (which will be headquartered in Philly but also operate in New York) and its industry partners will aim to simplify things both for buyers and providers, and the Wharton prize will help boost the company's growth.

Writer: Alaina Mabaso
Sources: Zack Stiefler and Tom Austin, Bungalow Insurance

 

Ben Franklin Technology Partners invests $2 million in 10 promising Greater Philadelphia companies

Ten early-stage companies in Greater Philadelphia are at work on innovative projects, and they're getting a boost from $2 million in new investments from Ben Franklin Technology Partners of Southeastern Pennsylvania

Atrin Pharmaceutical is a Bucks County biopharmaceutical firm that centers its research on the treatment of cancers lacking effective therapies. Its technology will advance drug development for the treatment of solid tumors including breast, pancreatic, lung, ovarian and colon cancers.

Decision Simulation in Chester County is the creator of DecisionSim, a simulation-based learning platform that enhances decision-making by allowing organizations to easily create assessment, education and training programs. Leveraging adult learning and gaming concepts, DecisionSim allows custom learning experiences to be developed while evaluating the decisions of learners, and collects valuable objective behavioral data to allow for a greater understanding of decision-making.

H2Odegree (H2O) in Bucks County is a manufacturer of wireless sensors and Software as a Service (SaaS) that provides solutions for measuring, controlling and billing utility costs in apartments, allowing landlords to improve their overall financial performance. The company’s target market is multi-family housing customers who use the company’s products and services for tenant billing and energy conservation related to water, electric, gas, btus and thermostat controls. H2O has over 38,000 sensors installed in 13,000 apartments in over 130 properties throughout North America.

MilkCrate in Philadelphia engages and rewards users who want to live their values by providing sponsored civic and commercial opportunities related to sustainably. Its app serves as a central digital hub for municipalities, businesses and organizations to reach conscientious consumers with relevant and tailored information.

Philadelphia’s Pico is a real-time engagement tool for brands, allowing them to engage with fans during events through the fans' pictures. All fans' pictures are automatically uploaded to the brand’s Facebook Page. Using Pico’s auto-tagging abilities, a real bond between the fan and brand is created.

In Bucks County, PrescribeWell is a new Platform-as-a-Service that enables physicians, healthcare providers and integrated health systems to seamlessly implement a turnkey, self-branded prevention, wellness and obesity intervention business in their existing practice. Customers license the company’s "white label" solution as their own, enabling them to generate significant new revenue streams that leverage the changes in healthcare reimbursement policy for physicians in preventive medicine.

In Philadelphia, RistCall helps hospitals and skilled nursing facilities improve patient safety and satisfaction scores by updating traditional wall-mounted nurse-call buttons with wearable technology devices. RistCall currently focuses on reducing patient falls and improving hospital/patient satisfaction.

Philadelphia’s Textizen provides mobile technologies for public engagement. The company makes it easy for government, organizations and companies to connect with people on the device they use most -- their mobile phone. The platform sends, receives and analyzes text messages. Administrators can click one button instead of making 10 or 10,000 phone calls, and use real-time dashboards to inform policy changes or deliver better customer service.

TowerView Health in Philadelphia helps chronically ill patients manage complex medication regimens. Patients using TowerView’s service receive pre-filled medication trays that insert into a connected pillbox, facilitating complex regimens with preformed ease -- its akin to a single-serve coffee machine. The connected pillbox senses when patients forget medication doses and sends automated text message or phone reminders to patients and their loved ones.

Viridity Energy in Philadelphia, a software technology company focused on total energy management, has a software and technology platform that allows commercial and industrial users to identify inherent load flexibility in their operations and monetize it. The company says its"“software turns energy profiles into financial returns"” transforming how energy customers interact proactively and productively with the electric grid.

Source: BFTP/SEP
Writer: Elise Vider

'Partnering' revolution in biotech comes to Philly along with international conference

When we think of the human element in medicine, we might think of the doctor who interacts with the patient in need of treatment. But thanks to a burgeoning revolution in the biopharmaceutical industry, there are thousands of other face-to-face meetings that need to happen long before any drug even reaches a trial, let alone the market.

In the biotech industry, these connections are called "partnering," and it’s a vital piece of the Biotechnology Industry Organization's (BIO) 2015 BIO International Convention, coming to the Pennsylvania Convention Center June 15-18. The Washington, D.C.-based BIO is the world’s largest trade association for biotech companies, academic institutions and government science centers, and organizers say the convention will draw about 15,000 people from 30 countries (about one third of attendees will come from outside the U.S.).

"The 2015 BIO International Convention is where the global biotech community meets," explains BIO Director of Partnering Sougato Das.

Das calls Partnering "biotech-pharma speed-dating," and this year, it’s happening thanks to BIO’s new propriety software system, One-on-One Partnering, developed by BIO and INOVA.

The BIO convention will be packed with CEOs and other executives from biotech companies all over the world, working to advance everything from medicine and human health to industrial, environmental and agricultural technology, as well as biomanufacturing, genomics, nanotechnology and more. Picture an area the size of a football field, outfitted with hundreds of cubicles for face-to-face meetings. 

That's where the One-on-One platform comes in. Companies or institutions that want to pitch their promising biotech advances can use the software to connect with companies looking to invest in and/or develop and market their innovations. The system allows participants to enter their companies' details, their individual conference schedules, and invitations to the people they need to meet. The software automates the rest, generating a schedule for everyone that maximizes the crucial face-to-face time that powers the modern industry.

During the June conference, organizers estimate that over 29,000 meetings will take place among the 6,000 or so attendees who will participate on the Partnering platform. That means over 1,100 different meetings per hour at the conference’s peak times.  

Why are these meetings important? According to Das, to understand that you have to understand how the biotech and biopharmaceutical industries have changed since the 1950s and 60s. Back then, the massive companies of today like Merck and Pfizer were getting started, employing tens of thousands of in-house scientists and researchers who developed relatively simple drugs with mass-market applications.

Today, what Das dubs the "low-hanging fruit" of new drug development is gone and researchers are working on more complicated molecules, compounds and drugs for more targeted consumer audiences. Instead of discovering and developing new drugs or other biotech innovations in-house, throngs of scientists, researchers, academics, investors and businesses participate in a much broader-based search for the next big breakthrough. But that takes meetings -- lots of meetings.

"There’s more variety out there," says Das. "All they have to do is meet with these people who have these new biotechnology innovations out there and say, show me what you got -- let’s see if it’s a fit for my company."

Writer: Alaina Mabaso
Source: Sougato Das, Biotechnology Industry Organization

Penn's ThirdEye uses technology to help the visually impaired navigate the world

Being chosen to present at this year's Wharton Business Plan Competition Venture Finals was a surprise to at least one of the eight teams participating in the April 30 event: The founders of ThirdEye are not even Wharton students (yet) -- they’re freshmen at the University of Pennsylvania. But their technology, an app joined with a wearable Google Glass-type device, has major potential for helping those with visual impairments live more independent lives.
 
ThirdEye co-founder and Chief Executive Officer Rajat Bhageria (author of What High School Didn’t Teach Me) isn’t wasting any time in the quest to build world-changing technology. He teamed up with Ben Sandler (ThirdEye founding head engineer and a computer and cognitive science major), Philippines native David Ongchoco (founding head marketer and media maven), and founding engineer Joe Cappadona (an "athlete, musician, and computer programmer") to develop the technology and business plan almost as soon as they arrived at Penn.
 
"I want to leave a dent in the universe by creating things that people want," explains Bhageria, a Cincinnati native and computer science engineering major. "We believe in empowering visually impaired individuals."

There are a lot of people who could use their technology -- there are about 300 million visually impaired people in the world; they generate over $41 billion in spending on assistive technologies annually.
 
The ThirdEye glasses and app work by verbally identifying common objects for wearers who can pick them up, but can’t see them. For example, its camera and voice can tell blind people what denomination of money they’re handed or what kind of pill bottle or household item they’re holding. (Check out the ThirdEye website for a video demo.)

Other uses include identifying street signs and even being able to read books, menus and newspapers. Bhageria says future updates could incorporate facial recognition software, language translation for travelers, and recognition of individual medications and foods.

They’re already partnering with the National Federation of the Blind to bring the product to market.

Though the young men aren’t enrolled in grad school yet, "we have been leveraging every opportunity at Wharton we can get our hands on," enthuses Bhageria. The team talks to professors weekly, joined Wharton’s Venture Initiation Program startup incubator, participates in Wharton events and competitions, and takes Wharton classes.
 
All that learning and networking -- and the intense time put into current competition -- is already paying off. The company began building their product last September and are already in beta testing with visually impaired individuals. They’re heading for a clinical study this summer with up to 20 participants, with a national beta launch in view for later in the year.
 
As for the April 30 pitch-fest itself, initially the team "had no expectation of doing well considering that most of the participants -- MBA students -- have years of industry experience over us," says Bhageria, but their confidence has been growing.
 
"Now we’re not just in it for the experience," he insists. "We’re in it to win it."

There’s $128,500 in cash and in-kind awards at stake, including the $30,000 Perlman Grand Prize. That would be a great boost to the team as they head into clinical trials, and "could be fundamental in opening doors for insurance to cover our product."
 
The Wharton Business Plan Competition Venture Finals featuring 20-minute presentations from the "Great Eight" finalists is happening 1 - 6 p.m. Thursday, April 30 at the Wharton School.
 
Writer: Alaina Mabaso
Source: Rajat Bhageria, Third Eye

Calling all Makers: NextFab opens second location in Fishtown

 NextFab, a "gym for innovators" that provides members access to a variety of fabrication tools, celebrated the grand opening of its second location on Friday. The new outpost is on the first floor of Impact Hub Philadelphia, a socially-minded co-working space in Fishtown.

While the pairing of a business space with a workshop may seem odd to some, the match was well-made. The lovingly restored building at N. 4th and Thompson Streets was formerly occupied by 3rd Ward, a Brooklyn-founded (and now defunct) maker space.

"We learned that 3rd Ward had left a fair amount of equipment and some spaces fit out as workshops, and that Impact Hub was pondering what to do with them," explains Evan Malone, president of NextFab. "Our working together seemed to be a logical solution."

In addition to taking over unused space and equipment, Malone is also excited to be close to where people live and work -- there is a large community of artists, designers and tinkerers in the Fishtown, Northern Liberties and Kensington communities.

"It's not as large as our Wash Avenue location, but it provides well-rounded wood and metal shops, and a very quiet and comfortable CAD and electronics lab," enthuses Malone. "We are most excited that North 4th has NextFab's first shop dedicated to jewelry making and we have a professional jewelry designer on staff."
 
Keep an eye on the NextFab website for special offers throughout the month in celebration of the new space and for partnership projects with Impact Hub later this year.

Writer: Hailey Blessing
Source: Evan Malone, NextFab

In Harrisburg and Philly, news from the craft beer boom

From across the Commonwealth comes big news on the brewing front.

In Harrisburg, Zeroday Brewing Company cut the ribbon on its new space in the Midtown neighborhood. Husband-and-wife team Theo and Brandalynn Armstrong (Theo is the brewer; Brandalynn handles the business side) say the name Zeroday pays homage to a hiking term: it refers to a day spent exploring a town, off the trail.

"We want Harrisburg to be a zero day town," explains Theo. "It’s a place worth stopping and exploring."

The Armstrongs kicked off the project in 2013 with an official brand launch, corresponding crowdfunding campaign and guerilla-style pop-up events that allowed them to introduce community members and beer lovers to their suds.

On tap for opening day: Firstborn, a dry stout; Wits End, a Belgian Witbier; Cheap Date, an American Blonde ale; Dolce Vita, a Chocolate Hazelnut Sweet Stout; and Zeroday IPA, along with a menu of light fare.

According to Brandalynn, they're committed to utilizing Pennsylvania vendors for food and other products. As weather permits, the brewery plans to partner with area food trucks to provide additional selections during weekend hours. 

Meanwhile in Philadelphia, the University of the Sciences announced the launch of a Brewing Science Certificate for the fall semester.

The university says the program is an acknowledgement of the beer boom: America’s breweries account for over 110,000 jobs. According to the Brewers Association, about 1.5 breweries open every day in the U.S., with more than 150 in the mid-Atlantic region alone. In 2014, production of craft brews grew 18 percent by volume and 22 percent by sales.

The best positions in this growth industry often require formal training in brewing science. The post-baccalaureate, 18-credit certificate program delves deep into the biology, chemistry, physics and math of creating the perfect pint. The program can be completed full-time in one year, or part time in two, followed by an internship with a local brewery partner.

"Demand has never been greater for trained professionals with a passion for this extraordinary work," insists Dr. Peter B. Berget, chair of the Department of Biological Sciences at USciences.

Source: Brandalynn Armstrong, Zeroday Brewing Company and the University of the Sciences.
Writer: Elise Vider
 

New GSK dollars at the Food Trust will boost youth health and wellness citywide

A $5 million GSK IMPACT Grant to a Philadelphia collective led by The Food Trust will allow the local food and health access leader to significantly expand its existing HYPE (Healthy You, Positive Energy) program to reach 50,000 kids over the next three years.

The dollars, administered through the Philadelphia Foundation, are going to boost programs at nine partner organizations citywide, with a special focus on North Philadelphia. The new collective’s work will be known as Get HYPE Philly!
HYPE has already been working with local kids in about 100 different schools over the last several years, explains Food Trust executive director Yael Lehmann.

"It’s going to build on this existing program," she says. "And at the same time we’re going to be working with all these other groups," who will also be expanding their own work. 

The Get HYPE collective includes Guild House West’s Greener Partners, East Park Revitalization Alliance’s Common Market, The Village of Arts and Humanities, and the Garden Education Program of Norris Square Neighborhood Project. Also partnering under the Food Trust umbrella are the Free Library’s Culinary Literacy Center (and branch-based teen mentoring program), The Philadelphia Freedom Valley YMCA, The Philadelphia Youth Network, The Enterprise Center Community Development Corporation and Equal Measure, which will help evaluate the Get HYPE programming’s impact throughout the grant’s three-year span.

Some of these organizations will focus on urban farming, nutrition, literacy through food-based activities, and exercise; others will build on different aspects of overall health such as workforce development and entrepreneurship.

"This is really going to strengthen the networking between all of our agencies," insists Lehmann. "It’s going to have this awesome ripple effect throughout the city."

Lehmann is particularly excited about the new youth advisory board the grant will create, which will consist of about fifteen to twenty teens from around the city. They will be able to direct mini-grants of up to $2,000 (or a total of $70,000 per year for the life of the program) to student-led initiatives focused on things such as exercise, urban agriculture and healthy food donations.

"It’s not just window-dressing. They’re going to have some work to do," Lehmann says of the students who will be involved (their selection process is still TBD).

The grant’s allowance for evaluating the programs is also important, she insists, "to be able to tell the story, and look at how this is impacting kids in Philly, and help us adjust as needed."

And she hopes Get HYPE Philly! will continue far beyond the initial three-year roll-out.

“From day one, all the collective partners and the Food Trust will be thinking about how to sustain this beyond the grant," she says. "We see this as a long-term project."

Writer: Alaina Mabaso
Source: Yael Lehmann, The Food Trust

 

Turning artists and creatives into entrepreneurs at Corzo Open Office Hours

According to Todd Hestand, manager of incubator programs at University of the Arts’ Corzo Center for the Creative Economy, there’s no excuse for creative professionals in Philly not turning their ideas into businesses.

"This is one of those great lies," he explains. "Artists love to say that there’s no resources out there for them, there’s no funding, and that’s all just a big excuse…there are tons of resources out there for artists. You just have to go out and look."

One of those resources is the Corzo Center (which receives funding from PECO, Wells Fargo and the Knight Foundation). It offers a four-pronged program for different levels of engagement, including free lectures and workshops, Corzo’s Open Office Hours program, two-week business Boot Camps, and a Creative Incubator Grant.

The Center defines artists as broadly as possible -- everything from musicians and performers to fine artists, craftspeople and industrial designers. And they can help any artist who wants to start a business, either for- or non-profit, from supporting themselves with their own practice to developing an app.

Hestand, a serial entrepreneur with a long resume as an executive management consultant who is also an artist and musician, first came across Corzo Director Neil Kleinman about five years ago when he joined Philly Startup Leaders.

"He said he was running this thing called the Corzo Center," recalls Hestand. "I said, 'Who’s on your team?' He said, 'Well, just me.' I said, 'Well, not anymore.' That was about it."

Hestand is also the administrative coordinator for the Open Office Hours program, providing unlimited, free, confidential entrepreneurship counseling sessions to the public. This rapidly growing four-year-old initiative offers access to about 25 experts at three different partner locations: UArts, the Curtis Institute and NextFab.

All consultants are well-rounded business strategists, but aspiring entrepreneurs can pick from a long list of specialties including accounting, marketing, PR, taxes, finance, web design and development.

While the Corzo Center isn’t the only place in the city offering counsel to aspiring entrepreneurs, "there really isn’t any other organized, growing operational office hours capacity for artists starting businesses in Philly," argues Hestand.

Recently, a new scheduling platform through the Timely app has dramatically increased program participation: The number of appointments has doubled every month since it launched.

Hestand estimates that 100 people used the old platform last year, but that number could easily jump to three or four hundred in 2015.

"All locations are free and open to the public," he urges. "Sign up for a much help as you need."

Writer: Alaina Mabaso
Source: Todd Hestand, The Corzo Center for the Creative Economy

 

PAFA students launch their own gallery collective

Six Masters of Fine Arts (MFA) students at the Pennsylvania Academy of the Fine Arts (PAFA) were frustrated by the lack of opportunities for young and emerging artists to exhibit their work. They decided not to wait around for the local scene to give them their chance.

"Though many amazing spaces and programs exist, it remains difficult to exhibit, especially coming right out of graduate school," explains recent MFA grad Tiffany Tate. "We want to be part of the solution," and make a new space where Philly’s emerging artists can "take chances."

Tate and fellow students Morgan Hobbs, Jillian Schley, Rebecca Sedehi, Shane Allen Smith and Zach Zecha have formed AUTOMAT, a gallery collective with a new 750-square-foot home on the second floor of a former sewing factory at 319 N. 11th Street.

Chatting with Flying Kite about the new collective and its space, Tate explains that 319 -- as it’s called by the artists -- is full of galleries, independent artist collectives and studio space.

Tate, a photographer, now works for PAFA; the other AUTOMAT partners will graduate this year.

"We’re always talking about ways to stay connected and stay inspired," she says. "And as emerging artists outside of school looking for show opportunities, we know how difficult it is to find spaces to show when you don’t have gallery representation."

Funding AUTOMAT is a three-pronged process. There are monthly dues from the six collective members, plus over $6,000 from a successful Indiegogo campaign (ending March 4) that will help cover renovation of the space, including new paint, a projector, fixtures to hang the artwork, furniture and marketing dollars. AUTOMAT also secured a grant of about $3,000 from PAFA’s Venture Fund, which helps students take the next step in their careers.

According to Tate, space at 319 was the collective’s first choice. The founders liked how dedicated the building's tenants are to new media and the contemporary arts scene. This is the attitude the AUTOMAT crew needs: Schley makes sculptures out of poured paint. Hobbs, Sedehi and Zecha are painters, and Smith does a bit of everything, from videos and printmaking to sculpture.

They’re still working on prepping the walls and floors, and installing new lighting, but they’re on track for an official opening show on Friday, April 3. The first exhibition will feature work by the founders.
 
"It’s not primarily about showing our own work," Tate says of the collective’s future curatorial goals. "But our first show is like, 'Hi, we’re AUTOMAT. Come meet us!'"
 
Writer: Alaina Mabaso
Source: Tiffany Tate, AUTOMAT
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