Center City : Innovation + Job News

What do you know? There's a new way to make money based on your particular set of skills and talents. It's called Skillshare. Launched in Philadelphia last month with national headquarters in New York City, Skillshare allows anyone to teach anything and get paid for it. Brendan Lowry has been in charge of launching the program in Philadelphia. "Every city is a university, all the restaurants and cafes are classrooms, and our neighbors are our greatest teachers," says Lowry, whose title is Special Operations.

Here's how it works: Say you are really good at knitting. Sure, you could sell your stuff on Etsy. But with Skillshare, you can also hold knitting class at a location of your choice. Set your own price per student, and get paid through PayPal. Skillshare deducts 15 percent of every ticket sold.

Skillshare, on a mission to democratize and redefine education, launched in New York in May of this year, and is now operating in Philadelphia and San Francisco, with hopes for setting up in cities across the US. Each city needs to be unlocked by popular vote. When the vote count surpasses 500, a team is created to get the word out. "We've targeted the tech community. It's one of the first industries we tapped into, but we don't want to fall exclusively in that category," says Lowry, who says right now there are over a hundred classes on offer in the Philadelphia area, ranging from The Art of the Cold Call to Beer 101. Teachers post credentials and a feedback process is designed to ensure a quality learning experience (full disclosure: I am teaching Communications for Startups on Sept. 20).

"Our marketing budget is literally zero dollars," says Lowry, who has done outreach through social media and word of mouth. There is also a newly created, limited time $1,000 scholarship fund which encourages more people to take classes in Philly and SF. Skillshare is set to launch next in Boston, Washington DC and New Orleans.

Source: Brendan Lowry, Skillshare
Writer: Sue Spolan

Adel Ebeid almost thought he was undergoing a form of frat-boy initiation, when during his first week on the job as the City of Philadelphia’s first Chief Innovation Officer, the region was rocked by an earthquake and then Hurricane Irene. As it turned out, the naturally occurring forces served to uncover details about the city’s technology.

“It was an excellent exercise in immediately getting to know who’s who and understand how, in a state of crisis, the city communicates and the flow of vital information,” says Ebeid, 47. “I couldn’t have asked for a better Philly 101.”

Ebeid, who previously served as head of IT for the State of New Jersey since 2006, was hired in mid-August thanks in part to a heavy courtship from Philadelphia Mayor Michael Nutter. On Aug. 22, Nutter signed an executive order establishing the Office of Innovation and Technology, which replaces the former Division of Technology headed by Allen Franks.

Ebeid says the goal is to rebrand the office (and IT culture) as an enabler and catalyst for helping city agencies improve their operations so they're better able to provide services to city residents and businesses. That's part of Nutter's vision that motivated Ebeid to come to Philly.

“We are ambassadors for how to take IT to the next level,” says the Egyptian native, who moved to the U.S. when he was 10 years old. “Sometimes you gain power by giving up power.”

For an innovation agenda to thrive, Ebeid says the city needs to understand obstacles to internet and broadband penetration. Ebeid says the latest figures he has seen reveal a whopping 41 percent of the city does not have internet access.

"That's quite high for the fifth-largest urban city in the country,” says Ebeid. "I can't figure if it’s an adoption, access or affordability issue, or a combination of all three."

Fortunately, there are already initiatives in place to help narrow the city's digital divide.

Just last week, Nutter was on hand during a press event introducing Internet Essentials, an ambitious, Comcast-led program for comprehensive broadband adoption that will provide families in Philadelphia with children who are eligible for free school lunches with low-cost Internet service, affordable computers and digital literacy training.

Ebeid is also excited about the city’s Freedom Rings partnership that brings together grassroots organizations, government and universities to establish 77 public computer centers, provide hands-on training to 15,000 residents, distribute 5,000 computers to public housing residents and generate 5,000 new broadband household subscribers and 50 small-business subscribers.

"Andrew Buss from my staff has done an excellent job managing this project and I plan to do everything i can to support him and his staff bring the project to a successful completion," he says.

Last Wednesday it was announced that Philadelphia was again selected as a partner for next year’s Code For America program, which unleashes the power of talented developers, designers and product managers on a city for a year to help create more open, participatory and efficient city government.

Ebeid says that in order for already underway projects, like PhillyStat or 311, to advance to the next level, the city’s IT infrastructure needs to be stabilized and secured. Last week, as reported in Technically Philly, Ebeid called for a 30-45 day moratorium on any new technologies within the city’s IT framework to "allow time to establish the appropriate management processes so that the City’s IT infrastructure can grow in a structured fashion but, more importantly, build the staffing capacity needed to sustain it for the long term."

Says Ebeid: "Very little can be achieved unless we have a stable infrastructure foundation in place. I didn’t count on that being my first priority but it now has my complete undivided attention until my staff can regain their confidence."

Source: Adel Ebeid, City of Philadelphia Office of Innovation and Technology
Writer: Joe Petrucci

Because of its size, location and breadth of activity, it's hard to believe that the Kimmel Center has only been part of Philadelphia's arts and culture landscape for 10 years.

Beyond all the first-class performers and performances featured at the Kimmel, one of its best-kept secrets is its Education Program, which has grown steadily through the last several years. It now serves more than 7,000 local youth of all skill levels and socioeconomic backgrounds, according to the Kimmel's Director of Education Julia Lopez.

"There's so much more we can do," says Lopez.

The Kimmel is hiring a Community Engagement Manager to help grow its Education Program. The successful candidate ill be critical to the development of community engagement strategies to support long-term relationships with a "diverse intersection of Philadelphia-area communities."

Part of that includes aligning the Education Program with select performances at the Kimmel. Experience in community organizing and cross-cultural competency is key.

Send cover letters and resumes to the Kimmel, 260 S. Broad St., Philadelphia, PA 19102, or email [email protected].

Source: Julia Lopez, Kimmel Center
Writer: Joe Petrucci

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Giant koi swimming up 13th Street? Believe it. The Favela Painters are coming to Philadelphia. In mid-September, Jeroen Koolhaas and Dre Urhahn, better known as the team Haas&Hahn, arrive here for a major public art project that spans three Philadelphia neighborhoods, trains countless new artists and brings a bit of Brazil to the city.

Favela is the term used for the slums of Rio de Janiero, lawless places ruled by criminal syndicates. Over the past five years, Haas&Hahn have transformed the walls and streets of these mountainside neighborhoods that loom over downtown Rio. Outrageous color and imagery, visible from all parts of the city, have transformed trash strewn chaotic areas into internationally renowned public art galleries.

Now the Favela Painters are set to transform Philadelphia, and the location of their work will be in some pretty high profile places: the 13th Street corridor owned by Goldman Properties in Center City; in North Philadelphia at Lehigh and Germantown Avenues, near The Village of Arts and Humanities (where Haas&Hahn will reside during the project); and in Manayunk, on old industrial buildings facing Interstate 76.

Funding, which is budgeted at just under $500,000 for the three-part project, comes from The Knight Foundation, The U.S. Department of Commerce, Goldman Properties and The Manayunk Development Corporation.

The teams that will work on the project will be trained by the Haas&Hahn guild. "People who don't have a lot of opportunities will be able to work with international artists," says Golden, who describes the artists' philosophy as a model for passing knowledge on. "What's the test of a good project? The shifting perspectives of people who made the art and people who live with it."

This will be the first permanent U.S. project for Haas&Hahn, who also created an installation for Art Basel Miami in 2010. Jane Golden, Executive Director of the Mural Arts Program in Philadelphia, met the Favela painters through hip hop art consultant Todd Bressi, who brought Haas&Hahn to Miami. Bressi is a lecturer at The University of Pennsylvania and also worked on the Philadelphia Airport Gateway Project.

Golden says Haas&Hahn are on MAP's dream list of artists. "We're philosophically aligned. They're colorists with a background in architecture," says Golden. Kickoff is September 27 with a welcome reception. The entire project is set to last 18 months, including training and pop-up studios throughout the city. At its conclusion, a major exhibition is planned, which will also span Philadelphia and is slated for late 2013 to early 2014.

Source: Jane Golden, Philadelphia Mural Arts Program
Writer: Sue Spolan

Massive construction projects need a specialized kind of management to avoid pitfalls, and that's where Talson Solutions steps in. "For most of our clients, construction is not their business. When we work for a hospital, health care is their business, not building a new hospital." Ditto other massive undertakings like Citizens Bank Park, the Comcast building and the Panama Canal, just a few of Philadelphia based Talson Solutions' clients.

Robert Bright, President of Talson, sees these multimillion dollar efforts as jigsaw puzzles. With nearly 20 years experience in construction litigation and management prior to founding Talson, Bright found an opportunity to build a business overseeing projects at risk. Talson has grown 371 percent in the past five years, according to Bright, and doubled its staff, now employing 12 people at its Old City headquarters.

Leading up to Talson, Bright spent seven years as an expert witness in construction litigation for Price Waterhouse and a dozen years working for Exxon, building large capital projects around the world. "Exxon does it well. They might spend 15 to 20 billion dollars on a capital project. I enjoy that. One might say I have an owner's perspective. It's a different mentality than a contractor. With these types of construction projects, there's a way of doing it right, to identify and anticipate risk." Bright says his strength is letting people know where concerns may lie, whether it is in the design, the quality of materials, or leadership. "We identify the missing pieces, support that effort, and drill down from there."

Talson's largest project right now is auditing the $7 billion expansion of the Panama Canal, but Bright stresses that every project, no matter what the cost, represents risk. Because of Talson's involvement in the Canal project, Bright is likely going to open a satellite office in Panama, and is also considering expansion to New York as well.

Talson just celebrated its 10th anniversary this June. Bright reflects on the past decade, during which his two children, for whom the company is named, grew proud of their father's legacy. Bright's daughter, Taylor, is a rising star in her own right, a promising singer/songwriter who recently toured the US as the star of the musical Annie.

Source: Robert Bright, Talson Solutions
Writer: Sue Spolan

Fashion is freckled. Sage, that is. In a few quiet years, a Philadelphia company called Freckled Sage has grown into an international exporter of colorful handbags, aprons and table coverings made of oilcloth.

"It appeals to a wide audience," says Anna Marino, who founded and operates the company from a studio in a Kensington warehouse. "Thirteen year-olds love the bright colors. Twenty somethings think it's retro, and baby boomers get nostalgic."

Oilcloth is a traditionally heavy cotton or linen cloth with a semi-waterproof, linseed oil coating, often used for brightly printed kitchen tablecloths. All of Marino's products are made in Philadelphia. She also keeps an office in her Wynnewood home, where the business got started, but she spends the bulk of her time at the studio, and is now seeking a larger space where she can combine the two.

Marino also started the spinoff company Oilcloth By The Yard to sell bolts of the shiny fabric and says she is now the largest supplier of oilcloth in the country. "There's not too many people that manufacture oilcloth products. I went directly to the source and lucked out. The company was looking for someone to represent them."

Marino funded the startup entirely from her own savings, and says her success is due to reinvestment of profit right back into the business. While Freckled Sage products are not known here in the Delaware Valley, Marino ships worldwide, and reports that her biggest exports are to Japan and Switzerland. She estimates she exported between 5,000-8,000 yards of fabric in her latest shipment to Japan alone.

Marino travels throughout the year to trade shows in Texas, California, Nevada and New York. She buys the fabric from a manufacturer in Mexico that's been making the same patterns since 1952, giving them that mid-century look.

Her first products sold to friends and neighbors at the Jersey shore "and it never stopped. It snowballed into something," says Marino, who kept up with demand by creating over two dozen items, many of which are for sale to consumers on Etsy.

She still sells her products at the Ocean City Farmers Market every Wednesday. You can purchase Freckled Sage locally at the newly opened Lodge 215 in Northern Liberties, as well as Kitchenette in Center City.

Source: Anna Martino
Writer: Sue Spolan

The thing that surprised Eric Smith the most about the first annual Philadelphia Geek Awards wasn't the guy who accepted his honor in a fox head costume. It wasn't the sold out crowd of over 400 who packed the Academy of Natural Sciences auditorium last Friday night. It was the negative feedback from folks who were upset by who was left out. "It shows that people were invested and care about what we're doing," Smith reflected after a good night's sleep. "It was supposed to be something mostly for fun, but it got a lot more serious." In the two weeks leading up to the Awards, Smith says press coverage blew up, and tickets disappeared.

The Geek Awards, the brainchild of Smith, Tim Quirino and Michelangelo Ilagan, who make up the staff of Geekadelphia ("A Guide to Everything Geek in the City of Brotherly Love"), were by all measures a total success. Sponsored by a host of local organizations including The Academy of Natural Sciences, who provided the venue free of charge, along with Drink Philly and National Mechanics who donated food and beverages, the event celebrated dozens of the city's technological finest, with just under twenty categories, from Best New Blog (a tie between DrinkPhilly and Naked Philly; the latter wore the fox head) to Outstanding Achievement in Fashion & Lifestyle, which is not the first attribute that comes to mind in the geek world, but Philly happens to have some very hip and good looking techies. Cadence Wrist Watch Company, home of the 4-bit, 4:20 and Wrist Rocket models, won that title.

"It was always something Tim and I wanted to do," says Smith of the awards. "We have all these great awards in Philly, but nothing for geeks." Let's just say that PriceWaterhouseCoopers did not oversee the process. Smith and cohorts at Geekadelphia designed the ceremony and chose categories, nominees and winners (with a little help from friends like Alex Hillman of Indy Hall). Next year the Geek Awards will be even more inclusive and probably a lot more serious, with spots for scientists, web developers and programmers.

Following his moment in the spotlight and cheering crowds, Smith returns to his day job at the Philadelphia based Quirk Books, which turns out bestsellers including Pride and Prejudice and Zombies and Miss Peregrine's Home for Peculiar Children, as well as the aptly titled Geeky Dreamboats.

Source: Eric Smith, Philadelphia Geek Awards
Writer: Sue Spolan

Sensual marketing. Two words you probably haven't heard together, unless you've been speaking to Eligio Sgaramella, the president, CEO and founder of Iperdesign. The interactive agency has just moved to Philadelphia, and maintains offices in Rome, Italy.

While Iperdesign has always had a U.S. presence, first in New York and then in South Jersey, the move to 16th and Spruce is a big one and a signal that the company continues to grow. "A lot of our clients are in the Philadelphia area. There's more opportunity in terms of networking and exposure," says Sgaramella.

Taking up residence in a former ad agency office, in fact the home of the first minority owned agency in the country, Iperdesign (pronounced "EE-per-design") defines itself as a branding web and mobile agency, divided into brand communications, identity and interaction. Originally bringing about $60,000 in billing, Iperdesign has grown into a company with a half million dollars in annual gross, with seven employees in Philadelphia and the same number in the Rome office.

Iperdesign believes in sense-appeal branding, engaging all five senses in the sales experience. For example, Iperdesign filled a spa with the scent of Sorrento lemons. "As soon as you enter the spa, you smell that, and it's very nice," says Sgaramella. "People remember that experience."

The fastest growing area of Iperdesign's business continues to be mobile apps, and it's what kept the agency profitable during the past few years while other big firms were shrinking. One of Iperdesign's biggest clients is Dale Carnegie Training. Just a month after the iPhone came out, Iperdesign developed the company's first mobile app. Hard to believe now, but eight years ago, says Sgaramella, it was a risky thing to do. "They were going through a period of rejuvenating their brand, so we suggested translating their content to a digital product." Two weeks after launch, the Carnegie mobile app held the number one position in the business category, and brought more clients to the agency.

Iperdesign also counts International House Philadelphia as well as Ernst & Young as clients, among a dozen others. Sgaramella credits the distinctive European look and design of his firm's products, which are treated to "across the pond brainstorming."

Source: Eligio Sgaramella, Iperdesign
Writer: Sue Spolan

There's a whole lot of hiring going on in Zone 7. Lest you think you've slipped into a science fiction world, Fresh From Zone 7 is the name of a fast growing company that's, well, all about growing. Founded in 2008 by Mikey Azzara, the Cranbury, N.J.-based farm-to-table distributor serving Pennsylvania and New Jersey has doubled in sales every year.

Right now, there are five job openings for energetic people who are committed to providing local food to local eaters: sales, warehouse crew, warehouse crew leader, drivers (multiple) and a sales team intern. While the positions are primarily part time, the right candidate could combine several to create a full time gig. Currently there are 9 people on staff, and the new hires would represent about a fifty percent increase. The company began with just two employees in 2008.

Azzara reports that each week of the 2011 season, Zone 7 has been adding deliveries at an almost explosive rate and at this point is maxed out in terms of staffing.

"On Tuesday, Wednesday and Thursday, all three of our trucks are out," says Azzara of the fleet that picks up from all over New Jersey and Pennsylvania, delivering to over 80 establishments, including The Farm and Fisherman, Southwark, Garces Trading Company, Weaver's Way, Greensgrow and the Fair Food Farmstand in Philadelphia. The New Jersey territory stretches from Atlantic City to West New York, NJ.

The 40 farms that supply Zone 7 include Blooming Glen, Jah's Creation Organic, Griggstown Farm Market, and Branch Creek, where the original seed for Zone 7 was planted.

Azzara had been working for the Northeast Organic Farming Association of New Jersey for five years when he sat down at the table of Mark and Judy Dornstreich, pioneers of the local food movement and founders of Branch Creek Farm, which has been growing and delivering organic produce to Philadelphia restaurants since the 1970s. "They supplied me with the truck, the name and the idea," says Azzara.

Zone 7, named for the USDA Hardiness Zone in which we live, is a 52-week-a-year operation, says Azzara, and its busiest months, surprisingly, are November and December. "Our time to catch our breath is January, February and March." Starting in April, asparagus and swiss chard are the first crops to harvest.

Source: Mikey Azzara, Zone 7
Writer: Sue Spolan

Your scraps are Tim Bennett's gold mine. Bennett Compost offers urban dwellers the opportunity to recycle food waste without expensive equipment or outdoor space. Bennett began the business out of a personal need. "At the time, where I was living in South Philly, I wanted to compost, but I had no backyard." After dissatisfaction with home composting systems costing around $300, Bennett created a composting service that would benefit city homes and businesses at a fraction of the cost.

For a $15 monthly fee, residential customers receive a covered bucket, and Bennett's truck swings around once a week to empty and return the container. Commercial customers, including coffee shops, a florist and some restaurants, pay on a sliding scale depending on volume and frequency of pickup, but Bennett adds that the cost offsets commercial trash hauling fees, and in some cases commercial customers are able to save money on refuse.

Used food and some types of paper are sent to a composting facility in Delaware and then picked up for distribution to area community gardens. Customers can opt to receive up to 10 gallons of the finished product free of charge; beyond that, compost is available at a discounted price. You don't have to be a customer to buy compost. Five gallon buckets are available to the general public for $10, and will soon be sold at area retail locations including Essene Market and Green Aisle Grocery.

Current offices are based in South Philly at Bennett's home, with a North Philadelphia warehouse. Bennett was able to quit his day job at Temple University last summer to devote his career full time to compost. "We bootstrapped our way up. Now we are profitable enough that I am able to pay my own salary, and we have three part time employees." The business continues to grow, with 300 residential customers and 20 businesses distributed across the entire city.

Source: Tim Bennett, Bennett Compost
Writer: Sue Spolan

Attention recent grads: One of city's premier venues for arts and culture has just posted a job in its Strategy and Planning Office. It's a temporary position that is destined to place the right person in front of some of Philadelphia's movers and shakers, according to Beryl Byles, an executive coach who is fielding and screening resumes as a favor to her colleagues at the Kimmel Center for Performing Arts.

This job has a long title and a short life," explains Byles of the posting for Strategy Specialist and Assistant to the Senior Vice President of Strategy and Planning. With just a five-month term, the open position will be filled ideally by "a real self starter who is quantitatively strong, creative and alert," says Byles, who adds that the ideal candidate will have strong computer and people skills but doesn't know quite how to navigate the job market. "It's a perfect transition from school to a real career."

The job would be an entree into the world of the arts as well as the world of business. The Strategy Specialist will go out into the business community, accompanying the SVP of Strategy and Planning as well as the President, serving as a poised and professional representative of the Kimmel among the city's movers and shakers.

Byles also frames the position as fulfilling a gap year for someone who is seeking a new type of employment. The five month post pays a total of $14,000 and while it is a limited engagement, Byles says the amount of built-in networking will provide plenty of opportunity for advancement, either within the Kimmel administration or through newly forged connections. By the way, this job is not being advertised on the usual help wanted sites. It's strictly word of mouth, according to Byles. To apply for the position or get further info, email your resume or questions.

Source: Beryl Byles, Kimmel Center for the Performing Arts
Writer: Sue Spolan

You can have your stake and eat it too at this local micro-funding event. Philly Stake provides fast funding for great ideas, with a heaping helping of local cuisine and good cheer. On July 17, the group set up at Historic Bartram's Garden on the banks of the Schuylkill River in Southwest Philadelphia.

A sliding scale admission fee of up to $20 gave over 250 attendees the opportunity to hear about 10 local startup projects while enjoying a locally sourced organic dinner. It was immediate gratification. At the end of the night, three groups were handed cash to carry out proposals.

Tidal Schuylkill River Tour received $1,000 to collaborate with the Philadelphia Wooden Boat Factory in creating a vessel that will go out on a river tour; Fair Grounds won $600 to build a food and sculpture garden in East Kensington; and Sunday Suppers received $500 to encourage family dinners in low income areas of Philadelphia.

Theresa Rose, who by day works for the City of Philadelphia's Office of Arts, Culture and The Creative Economy, is the founder of Philly Stake, which is not connected with her work for the government. "I was excited about the idea of having a platform for people to get together and share ideas," says Rose. "There's so much going on in Philadelphia, but not so many outlets for us to share with each other." The July event was the third in the growing series, which began last September.

A shorts and sundress clad crowd set up blankets on a grassy bank overlooking the 46-acre botanic gardens and enjoyed a summer menu that included veggie and meat tamales, salads, dessert, beer and wine served on vintage plates collected at local thrift stores. Ten fundraising hopefuls, chosen randomly from a pool of 21 applicants, presented projects. Voting ballots were collected and tabulated on the spot to determine the night's winners.

It takes a lot of volunteer effort to orchestrate Philly Stake. There are 18 dedicated core organizers, according to Rose, who donate time and skills, including chefs Eliot Strathman and Eric Blasco. Rose got the idea for the program after attending Feast in Brooklyn and says it fulfills a need for a place to exchange creative ideas and foster connections. The next Stake dinner is planned for this fall in Center City.

Source: Theresa Rose, Philly Stake
Writer: Sue Spolan

Lollapalooza meets SXSW meets Burning Man, with a side order of life, liberty and the pursuit of happiness. In the first of many brainstorming sessions to shape the identity of the 250th anniversary of the signing of the Declaration of Independence, creative ideas were flying.

Celebrating the passage of time since 1776 is a big project, so Sam Katz is starting with plenty of lead time. Fifteen years, to be exact. The three-time mayoral hopeful has turned his ambitions toward creating a national extravaganza branded as USA250, based in Philadelphia but celebrating the whole country, with the world as an audience. The idea merges with Katz's work as a documentarian. His new 30-minute film Philadelphia: the Great Experiment, is the first installment in what Katz hopes will become a series about the 400 year history of the city. Part one covers 1865-76.

In short order, the idea sprung to life from three highly involved Philadelphians -- Greg Heller, Job Itzkowitz, and Andrew Hohns. Now with a 501c3 non-profit group dedicated to USA250, the group is holding a series of idea gathering sessions with folks who will likely be around in 15 years to see the idea to fruition.

At a conference room in a Center City high rise, about a dozen of the city's brightest and most outspoken gathered to explore Katz's concept. While it will not be possible to recreate the 1876 Centennial celebration that attracted an international audience to Philadelphia, the group hopes to capture some of the spectacle and pomp of that event. "We want to promote, advocate, conceptualize and collaborate in the lead up to July 4, 2026," says CEO Katz, asking those gathered to use social media and email for outreach and spreading the word.

Katz plans on asking hundreds of people for their opinions on the nature of the USA250 celebration, which will have its own website and Facebook page, and is already making an appearance as the hashtag #USA250 on twitter.

What would you suggest if you could design USA250? Would you concentrate on diversity, the arts, democracy, history, technology or a caravan that travels across the United States gathering stories? The field is wide open to suggestions, and it could be your idea that makes millions in tourism dollars. By the way, Katz says he isn't planning on running for office again. Anytime soon.

Source: Sam Katz, USA250
Writer: Sue Spolan

Heat waves put a serious burden on the electric grid. Day after day of 90 degree heat translate into peak load for PECO as customers crank up the air conditioning. PECO Smart A/C Saver, part of the Smart Ideas program, asks electric users to participate in load reduction, not just by turning up the thermostat by a few degrees, but by allowing PECO to install a switch directly on air conditioner compressors.

As a thank you, residential and commercial customers receive a $30 rebate in June, July, August and September for a total savings of $120, whether or not the Smart A/C Saver kicks in. Last week, amid days of 90 plus degrees, the first ever A/C Saver event occurred, according to Cathy Engel Menendez, manager of communications for PECO. And participants probably didn't even notice.

After agreeing to join the Smart A/C Saver program, PECO sends out a technician to install a small gray box directly on the exterior compressor unit. A Smart A/C Saver event means that the compressor cycle will be slowed down, and the compressor rests up to 15 minutes of every half hour between the hours of noon and eight in the evening.

While the program quietly launched last summer, the big marketing push occurred this past spring, and this summer is the first that the program is in use, with 67,469 residential and commercial customers for a savings of 320 megawatt hours. The Smart A/C program also created 161 new jobs in the Philadelphia area.

Smart A/C Saver is part of a broader initiative. "In Pennsylvania, the Public Utilities Commision challenged all utilities to come up with products and programs to help customers save money and energy," says Menendez, who adds that the timing couldn't have been better with the expiration of rate caps this past January along a with sluggish economy.

Other programs in the Smart Ideas suite include energy efficient appliance rebates, old appliance recycling, and incentives to use better bulbs. Menendez reports that taking the whole suite of programs into account, through May 2011, customers saved more than 546 million kilowatt hours of electricity, and an estimated $131 million.

Source: Cathy Engel Menendez
Writer: Sue Spolan