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Citizen Effect launches Philly4Philly to raise $250k through 150 citizen philanthropists

The local nonprofit community continues to see new attempts to jumpstart local funding streams.
 
A week after FundingWorks launched its local crowdfunding platform, the latest tool comes in the form of Philly4Philly, a philanthropist mobilization project that aims to engage 150 Philadelphians in philanthropy for a selection of nonprofits. 
 
It is part of Citizen Effect, a Washington, D.C.-based organization that aims to provide "everyday citizens the tools and networks they need to work directly with communities in need."
 
"We think anyone can be a philanthropist," says Fiona Roach Canning, COO & Partner Director for Citizen Effect.
 
Philly4Philly will curate 150 nonprofit community projects in Greater Philadelphia in need of up to $10,000 in funding to become a reality, matching them with 150 citizen philanthropists who will be trained in fundraising through list-building, messaging, social media and offline events. 
 
"We see ourselves as marketing machines for nonprofits," says Nicole Schneidman, Citizen Effect's Strategic Initiatives Manager, who has started engagement with local nonprofits and potential citizen philanthropists and is putting together a team of local interns to work on the project. Citizen Effect launched Detroit4Detroit earlier this year, and to date has 75 citizens committed to raising $140,000 for projects ranging from education to housing and shelter.
 
The organization will formally launch with an event later this month. Nominate a nonprofit here.

Source: Fiona Roach Canning, Citizen Effect
Writer: Joe Petrucci

Arts Alive: PNC Foundation Grants 25 Groups a Combined $1M

Five recipients representing diverse programming were among the new grantees in the latest round of funding from the PNC Foundation through PNC Arts Alive, which announced 25 grants totaling $1 million last week.

Asian Arts Initiative, First Person Arts, Mendelssohn Club, Philadelphia Shakespeare Theatre and Theatre Horizon were the new grantees. Grant size for all recipients ranged between $25,000 and $80,000. The Philadelphia Orchestra earned the largest grant to support eZseatU and Sound All Around, programs that engage young and diverse audiences.

Through four years of PNC Arts Alive, more than 100 organizations have received a combined $4 million to support innovative ways to engage audiences through the visual and performing arts.

PNC Arts Alive 2012 Funding
(new grantees)
PNC Arts Alive presents Neighborhood Spotlight: a series of public art workshops and visual art presentations by resident artists, engaging two vibrant multi-cultural neighborhoods: Chinatown and South Philadelphia. The series will begin with a cross-cultural exploration of Latino and Asian communities culminating with an exhibition of handmade lanterns and an oral history soundscape. $40,000
The PNC Arts Alive Philadelphia Story Project uses personal stories from three immigrant communities for a public storytelling celebration. Participants mentored by a professional storyteller will present their tales of coming to Philadelphia at a free, family-friendly Story Day celebration which includes other elements reflecting their ethnic origins, such as food and live music.  $30,000
 
The PNC Arts Alive grant supports the Mendelssohn Club’s Big Sing Community Series.  Here, the chorus and the audience sit together while the chorus performs.  Ethnically-diverse guest choruses will teach the Mendelssohn chorus and their audiences some of their repertoire during these performances. $25,000
The Philadelphia Shakespeare Theatre will offer free admission and transportation during PNC Arts Alive Free Will Wednesdays to Othello featuring Tony Award-nominated African American actor Forrest McClendon. They will also host pop up theater performances, share flip-camera audience reviews on their Website and host backstage tours and artist receptions. $35,000
 
PNC Arts Alive presents Theatre Horizon’s Grand Opening Season, offering the city’s residents, many of whom are low-income and underserved, free tickets to attend critically-acclaimed live theater in their own neighborhood. $25,000

(returning grantees)
Presented by PNC Arts Alive, Come See About Me celebrates the Supremes’ imprint on fashion, music, civil rights and female empowerment. A dazzling exhibition with over 70 gowns, album covers, photographs, video footage, and extensive programming will dramatize how the Supremes broke racial and gender barriers.  $75,000
The PNC Arts Alive grant supports ticket subsidies for three programs:  the Borgata Pops concert of country western, pop and classical music and featuring “America’s Got Talent” stars; a classical series featuring “Beethoven’s Ninth Symphony” with area choral groups; and the second annual Atlantic City Music Festival.  $45,000
PNC’s Open Rehearsal Series will once again open the doors of Black Pearl’s rehearsals to African-and Latin-American high schoolers from underserved Philadelphia neighborhoods.  Students will be invited on stage for a "mini-lesson" in conducting live musicians.$30,000
 
Meet Your Seat will introduce individuals and families from diverse backgrounds to the magical world of live theatre through cultural performances, house/theatre tours and hands-on activities.  $30,000
ColorWheels is a professionally-staffed mobile arts studio that will bring art-making to low-income and immigrant communities in South Philadelphia.  The curriculum includes on-the-spot art-making and a year-long project where participants contribute to a collaborative piece.   $35,000
Marrying artistic presentations to mobile technology, Check In to the Arts presented by PNC Arts Alive will increase access to the arts for young, diverse audiences.  By simply “checking in” using a smart phone, audiences will be able to receive any number of ticketed events for a free or subsidized rate.  $50,000
A five-day summer dance festival will feature the work of diverse choreographers from the Philadelphia area. Artistic director Roni Koresh will select 15 local, independent dancers to perform his new work and each show will include a performance by Koresh. $35,000
The Opera will expand PNC Arts Alive Family Days with opera-themed activities on three Saturdays at the Academy of Music. Families will be invited for workshops in group singing, conducting and stage combat plus tours of the sets, orchestra pit, dressing rooms and wardrobe areas. $40,000
The PNC Arts Alive Discovery Series includes half-price ticketing nights, free dress rehearsals and student rush prices for works that will add to the cannon of family productions. $40,000
In its second year, Social Artworking will deepen audience relationships and expand its reach with “pop up” public performances at community festivals and public gatherings to announce upcoming free exhibitions and arts activities.  $40,000
PNC Arts Alive will again be presenting sponsor of the Philadelphia Live Arts Festival & Philly Fringe.  It will also sponsor Le Grand Continental, a dance event from Montreal making its American debut and featuring more than 200 Philadelphians of all ages, dance abilities, and backgrounds on the steps of the Philadelphia Museum of Art. $50,000
Mural Arts will stage The Meal, a series of visual and performance art pieces that gather people around a communal table to engage in dialogue about a chosen theme. Two French artists will lead community workshops to develop a theme for the design of ceramic plates and a table runner for a meal of 1,600 Philadelphians in a public space.  $40,000
 
Through PNC Arts Alive support, the museum ‘s Family Access to the Arts initiative will continue the Every Family Party, a vibrant family festival, and Pay-What-You-Wish first Sundays. $55,000
PNC Arts Alive will once again support eZseatU and Sound All Around – education programs for young, diverse audiences. Sound All Around will expand its concerts into underserved neighborhoods to introduce preschoolers to classical music.  eZseatU offers college students a $25 season membership to attend any number of subscription concerts for $1 each. $80,000
Street Movies! presented by PNC Arts Alive is a series of free outdoor films and discussions in 14 different locations throughout Philadelphia.  In 2012 and 2013, Scribe will take a mobile digital media studio into neighborhoods so community residents can create short ‘digital postcards’ that will be screened along with the films.  $35,000
PNC Arts Alive! Family Fun Days continue with interactive, family-oriented activities on Sundays from June to December.  Live artist demonstrations and multi-cultural workshops and performances educate and engage children, many from low to moderate-income households.  Admission will be free for children 17 and under.  $35,000

SERVICE PARTNERS
Arts & Business Council of Greater Philadelphia:  PNC Arts Alive Award for Innovation $40,000
ArtReach:  Independence Starts Here $15,000
Greater Philadelphia Cultural Alliance:  PhillyFunGuide -- “Free” Campaign $50,000
Open Minds:  Program Evaluation $20,000

FundingWorks combines gamification, crowdfunding for local nonprofits

Three local leaders in their respective fields of startups, game technology and nonprofit arts and culture have joined forces to create a new crowdfunding model for Greater Philadelphia nonprofits called FundingWorks.

The powerhouse team includes co-founders Brad Oyler, Philly Startup Weekend and Seed Philly organizer and Chief Technophile of W3Portals Brad Oyler, and Philadelphia Game Lab Founder Nathan Solomon. CultureWorks Founder and Managing Director Thaddeus Squire was an integral part of the early stages and will serve formally as an advisor. Not surprisingly, the trio's "side project" came together quickly in the last several weeks, launching on Saturday with a pair of nonprofit organizations' projects listed on the site.

While sites like Kickstarter and IndieGoGo have jumpstarted crowdfunding for creatives across the country, their models are not well-suited for nonprofit projects and are not rooted in local support. Solomon says Philadelphia is the perfect place for a project such as FundingWorks, which aims to cull donor data and identify donor trends to gamify giving and polish a platform that for now, at least, is experimental.

"My perception is that we're the most active grassroots city in North America right now, because the cost of living is so manageable and the nature of the city – being distressed enough to have resources from the government but still in good enough shape where there's solid real estate and financials," Solomon says, noting the proliferation of new nonprofits in addition to shifting funding sources for well-established ones.

There is also a great need, as Squire well knows through his work with CultureWorks, which provides management services and strategic intervention with leading area nonprofit organizations and soon, coworking (Squire is in negotiations for a Center City space that could launch sometime this summer). He cites the finding in Portfolio, the Greater Philadelphia Cultural Alliance's barometer of the regional nonprofits arts and culture sector, that 50 percent of all nonprofits here operate at a deficit.

The hope is to fill that need by observing giving trends and experimenting with gamifying the platform, like the Gold, Silver and Bronze support levels listed on FundingWorks and its tracking of donor referrals. Do people give more when they get a badge or special status?

"We're interested in playing with some of these psychological dynamics that happen within the sphere of crowdfunding that get into more gamification-like applications, that go beyond the content being put out there.

"Everyone can have a nifty video and some good copywriting and nifty tchotchkes and benefits for donors. But what's beyond those things?"

The site launched with two projects – Create Buzz for The Swap, a clothing swap intended for students to hold at their school, and Send a Girl to TechGirlz Camp, a day camp to teach middle school girls about the intersection of business and technology. Your nonprofit group can apply here, and best of all, donations are tax deductible and 100 percent of gifts go to the project or organization.

Source: Nathan Solomon, Philadelphia Game Lab; Thaddeus Squire, CultureWorks
Writer: Joe Petrucci

Baiada Center expands to Baiada Institute, offers family wisdom at recent summit

The Laurence A. Baiada Center for Entrepreneurship announced today that it is expanding to become the Baiada Institute, a University-level institute within Drexel University. The Baiada Institute will pursue more seed capital, micro-grants, and Small Business Innovation Research grants. 

Previously, Baiada functioned within the LeBow College of Business. 

The parents of Mel, Mark, Mike and Matt Baiada must have been some kind of magic. The four siblings have found business success in very different fields. On March 8, the Baiada Center, named after the family patriarch, hosted The Brothers Baiada: 4 Faces of Entrepreneurship.
 
Mark Baiada founded Bayada Nurses, and has grown a home health care operation to more than 200 offices in 20 states. He was awarded Ernst & Young's Entrepreneur of the Year, which commended his tenet to think big, work hard, and show love.
 
Mike Baiada was one of Drexel's earliest students to receive dual business and engineering degrees. Mike's ATH Group fundamentally alters the air traffic control process, aiming to greatly increase timeliness and profitability. Mike, also a commercial airline pilot for United, says the secret to success is to determine process first, and then create minimal technology to make ideas a reality.
 
SolidSurface Designs is Matt Baiada's business. "When I was in grammar school, we had to walk two miles to get home. We would pass a lumber yard every day," recalls Matt. "There was a contractor there who had a whole lot of cash and was always peeling off bills. That was pretty impressive." Matt began by fixing up the Baiada family home, then founded a carpentry and cabinetmaking business that became SolidSurface, a 20,000 square foot manufacturing facility with 25 employees.
 
Mel, the youngest of the brothers, went into information technology. He sold his company Bluestone to Hewlett Packard in 2001 for over $350 million. His advice: passion is useless if there is no need for your product or service in the marketplace -- save your passion for long term sustainability. Mel is now managing partner at BaseCamp Ventures and President of Basecamp Business
 
The early morning event, part of the Eye of the Entrepreneur series, drew a crowd of about 150.

Today's announcement was made possible by a $500,000 donation from the Barbara and Charles Close Foundation, $250,00 from Mel and Mark Baiada and $200,00 from Dick Hayne of Urban Outfitters, also a Drexel trustee. A behavioral laboratory planned for the new 12-story LeBow College of Business facility will foster experiential learning in sales and negotiations.

Source: Matt Baiada, Mark Baiada, Mel Baiada, Mike Baiada, Baiada Center for Entrepreneurship
Writer: Sue Spolan

Search church: NoLibs' Seer Interactive 'hiring at will'

Seer Interactive is a search engine optimization and management agency, but unlike its competitors, Seer says it doesn't game Google. While other SEO and SEM firms use any number of tricks to get clients to the top of search results, Seer, says CEO Wil Reynolds, relies on an ethic of caretaking. No tricks. Reynold's philosophy is to build popularity organically, not by creating thousands of dummy blogs that link back to the client homepage, a popular tactic.
 
Seer, housed in a former church in Northern Liberties, has built its reputation almost entirely by referral, according to Reynolds. "I've always had a belief that if you take care of each client to the nth degree, and you hire good people, over time you generate an avalanche of referrals," he says. "Cold calling is not my style. Instead, my style is to kick ass for you so you tell other people." 
 
Seer now counts 60 clients worldwide, in places like Brazil, South Africa, and most major US cities.
 
Reynolds just got back from San Francisco, the headquarters of eight clients. "I like that personal connection." While Seer was officially incorporated in 2002, it wasn't a real business until 2005, when Reynolds left his job at Aeon for quite altruistic reasons.

His job was getting in the way of volunteering three hours a week at CHOP, and four days after being denied permission to leave early to get to the hospital, Reynolds quit and took on Seer as a full time endeavor. Giving back is essential to the nature of the business. There are 24 logos of Seer supported non-profits displayed on the company website.
 
"We've been growing accidentally," says Reynolds. "This happened organically." Reynolds has gone so far as to tell clients not to pay when there have been delays in delivery. "We weren't taking on new SEO clients for the past 12 weeks so that we could ramp up hiring."

Seer just hired six new employees in the last six weeks, bringing the total to 44, with an additional half dozen contractors and part timers on the books as well. 
 
In the past year, says Reynolds, staff has doubled. In contrast to other tech firms, Seer hires marketing staff almost exclusively, with only one developer on board. Revenue, according to Reynolds, is up 50 to 70% annually for the past four years. "We hire at will. I will overhire on talent because I know it's easy for us to get new business." Seer accounts include Revzilla, LinkedIn, Wine Enthusiast, Intuit and Crayola, to name just a few.

Source: Wil Reynolds, Seer Interactive
Writer: Sue Spolan

SOCIAL INNOVATIONS: PolicyMap makes good data to help make good decisions

Editor's note: This is presented as part of a partnership with the Philadelphia Social Innovations Journal.

"
PolicyMap. Good Data. Good Decisions." That tagline captures both the purpose of PolicyMap and what drives the team behind this innovative new tool. Everyone -- from funders to the general public -- is placing increasing pressure on public and nonprofit sector programs to make data-driven decisions. Good data, however, can be costly and time-consuming to gather, not to mention difficult to analyze and interpret.

Data-mapping software has emerged as a critical tool for helping everyone from large government agencies to small nonprofits analyze and present place-based data more effectively. Until recently, however, mapping data required significant expertise and software investment.

Enter PolicyMap. Launched in 2007 with seed funding from The Reinvestment Fund (TRF), a Philadelphia-based organization committed to community investment, PolicyMap offers datasets combined with powerful mapping technology, without expensive software or training. Through PolicyMap, users have access to customizable data and tools that can help them map their own data. PolicyMap aims to provide and present information in ways that help users make better and timelier decisions.

PolicyMap is a revolutionary tool, making mapped data and mapping functions available via the web to a variety of public policy and program stakeholders, from large government agencies to small grassroots organizations that would not otherwise have access to such usable data. PolicyMap makes information accessible and easy to understand, offers a one-stop shop for multiple sources of data, and allows users to generate and customize data maps.

As a result, people and organizations are equipped to make better-informed decisions about investments and programming, and improve tracking and communication about impact. Examples include:

- Wachovia Regional Foundation used PolicyMap to coordinate with other public, private and nonprofit investors by identifying underinvested areas.

- Neighborworks has combined its own neighborhood, block-by-block survey results with PolicyMap’s market data in order to examine patterns and identify particularly successful or blighted blocks.

- The Brookings Institution has used PolicyMap to develop a widget that allows users to view the locations of, and generate reports about, communities in 10 different metropolitan areas with limited access to supermarkets.

In addition to the innovative nature of PolicyMap from a product perspective, PolicyMap also serves as an example of innovation at the organizational level through its internal culture. The team makes the exploration of new applications, features, data sources and partners a priority. The team is lean, and, as a result, agile. Every staff member is critical to the organization and empowered to take ownership for the areas for which s/he is responsible.

Read the full article here.

PHILADELPHIA SOCIAL INNOVATIONS JOURNAL is the first online publication to bring a public focus to social innovators and their nonprofit organizations, foundations and social sector businesses in Greater Philadelphia Area, to recognize success and encourage others around the country to strive for similar results.

Wilco, Temple partner to bridge North Philly's digital divide

North Philadelphia is getting a digital makeover, thanks to a new initiative between Wilco Electronic Systems, Inc. and Temple University. "What we're trying to do is create a new urban ecosystem for digital entrepreneurship in North Philadelphia," says Brigitte Daniel, Executive VP of Wilco. 
 
Daniel, who just returned from an Eisenhower Fellowship-funded tour of some very impoverished areas of the world, sees mobile apps as the most effective way to bridge the digital divide.

"In Southeast Asia, people went right from landline phones to mobile phones, leapfrogging over fiber optics and wired technology and going right to wireless networks," she explains. "In the US, the majority of our apps are for gaming and entertainment. In the last two years, we've developed more social service and government apps. Very shortly, we're going to see in low income populations that the mobile phone and tablet will be the pre-eminent way for everyone to access broadband information and content."
 
Daniel says the new partnership with Temple, launched in the beginning of 2012 with the Urban Apps & Maps Studio and funded by a grant from the U.S. Department of Commerce's Economic Development Administration, will target Philadelphia Housing Authority residents.

"We are calling this a public-private-people partnership because it is a collaborative effort between an educational institution and a private company that puts North Philadelphia communities, including residents, right at the center of the development process," says Daniel. "This is an area that has not experienced the same renaissance as West Philadelphia. It's an interesting opportunity to have more impact on the surrounding community than any other school in Philadelphia."
 
Daniel cites not only the digital divide, but the cultural divide between Temple students and low income residents, who live side by side. "There's been some tension between the community and the school." The initiative both encourages students to solve nearby urban problems and offers training to PHA residents. The project could have implications on a national scale.
 
Daniel credits Temple Vice Provost for Research and Business Development Tony Lowman with helping to get the new initiative off the ground, and offering an opportunity not only to develop apps for PHA residents, but with their help as well. Lowman, previously at Drexel, was the leading academic partner in the Freedom Rings Sustainable Broadband Adoption Partnership. Drexel provided 5,000 laptops to PHA residents as part of the Freedom Rings Partnership.
 
Daniel says, "If we implement this well and get the community engaged, it will be inviting, not intimidating." Some of the ideas for apps to build include streamlining the way PHA residents can find social services, and get easier access to health care and educational materials. Daniel expects measurable results in two to three years.

Source: Brigitte Daniel, Wilco Electronic Systems, Inc.
Writer: Sue Spolan
 

Startup Beach House to put entrepreneurial spin on Jersey shore

Let's set the scene: Three entrepreneurs are hanging out on the beach. Not just any beach, but the Jersey shore. It's summer. In other people's minds, it's a lazy time. But for entrepreneurs Greg Berry, Mike Bianchini and Dave Drager there's no such thing as shutting off one's brains, not even in the presence of sun, surf and sand. An idea is born: Startup Beach House
 
This summer, says Greg Berry, founder of Municibid, up to 15 people will work and play together for a week in August. Groups of 2-4 will create up to five new companies, present at a demo day, and win awards. The project will begin on Saturday Aug. 11, with a demo day on Friday Aug. 17, and will wrap up on August 18. 
 
Berry says, "Let's see what they can build over the course of a week. We'll change it up and have some fun, and see how people deal with the distractions that come from being at the beach."

So far, the project's Launchrock-powered homepage has drawn more than 1,000 visitors and nearly 200 sign-ups. It so happens that Dave Drager was part of the Philly Startup Weekend team that created Launchrock, and he is also VP of Technology Development at Razor. The third member of the SBH founding team, Mike Bianchini, is the CMO of Municibid.
 
Berry says a house has not yet been chosen, and if there is sufficient interest, there might be enough people to fill two adjacent houses. The team is looking for rentals in Sea Isle City, Avalon and environs, and ruling out the dry towns of the Jersey shore. "People might like to have a cocktail outside of the house," says Berry.
 
"The participants will determine how hard they want to work to put out a product," adds Berry, who plans on prizes for first place, and says he already has some commitments from companies for goods and services to be handed out to the winning team. "We are actively looking for a partner to invest in the winning company." Investors, advisors and mentors will be invited to stop in.
 
Startup Beach House organizers have not yet determined if there will be a fee to participate. "We'd love to be able to do it for free, or keep the cost as minimal as possible. A nominal fee could ensure that the the teams are committed to going," says Berry.
 
Applications will likely be due in the beginning of May, with a review period to follow that will include team interviews. Berry is considering an online voting process to determine top teams, and the final decision will come in mid-June.
 
You can follow Startup Beach House on Twitter and Facebook.

Source: Greg Berry, Startup Beach House
Writer: Sue Spolan

SOCIAL INNOVATIONS: Using schools as centers for urban revitalization

Editor's note: This is presented as part of a partnership with the Philadelphia Social Innovations Journal.

Universal Companies, a successful real estate developer in South Philadelphia, took the unusual step of getting into the business of education. Seeking to address at a holistic level the social ills that plagued the neighborhoods in which they operate, they set their sights on schools as a way to redevelop a sense of pride and ownership within communities.

By providing an education that meets all the needs of students, and making schools a center of resources for families and community members, Universal has developed a model that has not only turned around academic performance, but has begun rebuilding the fabric of communities. In joining their experience in real estate and commercial development with their educational model, Universal envisions a future where wealth is retained within the community by creating opportunity for employment and entrepreneurship.

With a federal Promise Neighborhood Planning Grant, Universal has partnered with the City of Philadelphia and the Philadelphia School District to fully develop their model of education by engaging stakeholders from all sectors to develop the means to identify, deliver, and evaluate the impact of services offered. This model will be scaled within the defined parameters of two South Philadelphia neighborhoods, based on the model of Harlem Children’s Zone.

Read the full article here.

ABDUR-RAHIM ISLAM has been President/Chief Executive Officer of Universal Companies since its inception in 1993. Universal has been a major influence in the revitalization efforts being undertaken in South Philadelphia by Kenneth Gamble. Under Islam’s direct leadership over the past 15 years, Universal Companies has developed more than $600 million of real estate; it manages six public schools and has a staff of more than 400 professionals. Islam is a graduate of LaSalle University with a dual degree in accounting and finance.

PHILADELPHIA SOCIAL INNOVATIONS JOURNAL is the first online publication to bring a public focus to social innovators and their nonprofit organizations, foundations and social sector businesses in Greater Philadelphia Area, to recognize success and encourage others around the country to strive for similar results.

New Philly Startup Leaders president: 'We are way closer to cracking the code than people think'

Bob Moul, the new head of Philly Startup Leaders, joked that he was ambushed into accepting the position. Termed "a recovering corporate guy" by interviewer Greg Bernabeo of Saul Ewing at last Thursday's PACT Expert Series Event with Philly Startup Leaders, Moul entered the startup world initially as a way to give back.

Moul, who literally began his career in the mailroom of EDS in 1981, advanced through the ranks, and got hired by SCT, which was purchased by Sungard for $650 million. Moul then moved to the far smaller Boomi. He went from managing 1200 people at SCT to 15 people at Boomi, but describes it as one of the happiest times of his life because he could wear so many hats. 
 
Success followed Moul, who sold the Software as a Service integration provider Boomi to Dell in 2010. "After I sold Boomi, I finally had an opportunity to lift my head up," says Moul. "I was a little disappointed in what I saw. This region has so much potential, with so many raw ingredients. We have world class universities. It's a great city to work and live in. We have great entrepreneurs. I asked myself why it's not all coalescing."
 
Moul, who now serves as CEO of appRenaissance in addition to his PSL post, cited the Delaware Valley's checkered stats: "Our region is No. 3 in terms of innovation capacity, No. 4 in R&D expenditures, but dead last of the top 15 metro areas in terms of business creation and entrepreneurial activities." 
 
Starting a year ago, Moul says he approached anyone who would have a conversation with him about the gap. A hundred meetings later with entrepreneurs, angels, VCs, and institutions, Moul reports an almost unanimous feeling that so much more could be done. "We are way closer to cracking the code than people think," says Moul. 
 
In particular, Moul would like to see a bridge between friends and family funding and VC funding. Retooling the culture will increase the willingness of successful businesspeople to give back through mentoring and advising. "Try to lead by example, or pay it forward. The more you put out, the more you get in return," says Moul.

"Innovation is a messy thing. It's not a linear process. We need a culture where it's OK to take risks, and at the same time OK to fail. As entrepreneurs, we should get more efficient about how we do that by testing quickly and failing quickly, not eating up a ton of capital in proof of concept."

In response to one audience member, Moul advised the entrepreneur to validate first and code second.
 
Moul is encouraged by the proliferation of coworking spaces and incubators sprouting up in the area. "Entrepreneurs come together and atoms start bouncing off each other. New initiatives are created. There's support when mentors hang around."

Moul recommends a forum where businesses pitch problems to entrepreneurs, rather than the traditional format where entrepreneurs pitch to business.
 
Moul is already hard at work shaping the future of PSL, and just announced the creation of the PSL leadership team. Danielle Cohn will helm Public Relations; Brian Glick will be in charge of the new PSL Circles Program, designed to cluster like minded startups; and a new PSL University will be led by Bob Moore of RJMetrics. Tracey Wellson-Rossman will head PSL's new partnership program, and Tim Raybould, CFO of Ticketleap, joins as PSL treasurer.

Source: Bob Moul, PSL
Writer: Sue Spolan
 

SOCIAL INNOVATIONS JOURNAL: Lee Nunery, Seth Williams among those focused on community impact

Editor's note: This is presented as part of a partnership with the Philadelphia Social Innovations Journal.

Next week, the Winter 2012 edition of the Philadelphia Social Innovations Journal (PSIJ), titled "Innovations in Community Impact," will launch on Wednesday, Feb. 29 at the College of Physicians of Philadelphia, second floor (19 S. 22nd St., Philadelphia).  You can read the Winter edition then by going to the PSIJ websiteThe event is open to the public, but requires an RSVP by emailing here.  The forum runs from 8:30 a.m.-12 noon, and will showcase two panels discussing health, education, criminal justice, child welfare innovative solutions to impact Philadelphia communities.  Some of the voices you will hear or read include:
  • Dan Hilferty and Independence Blue Cross’s newly created Social Impact Foundation that serves as a model for Corporate Social Responsibility and Responsible social investing;
  • Kenny Gamble and Adur Rahim Islam, a successful real estate developer in South Philadelphia who took the unusual step of getting into the business of education, seeking to address at a holistic level the social ills that plagued local neighborhoods by focusing on schools as a way to redevelop a sense of pride and ownership within communities;
  • Anne Marie Ambrose and the Department of Human Services’ program, Improving Outcomes for Children, which aims to improve service delivery and outcomes for children in care by engaging community partners, streamlining case management and vigilantly tracking outcomes indicators to measure the initiative’s success;
  • District Attorney Seth Williams’ commitment to The Choice is Yours (TCY), an alternative-to-incarceration program to increase public safety and reduce recidivism rates by diverting first-time, non-violent felony drug offenders away from prison and into the labor market through positive job training and support;
  • Ann Karlen and Fair Food’s strategy to strengthen the Philadelphia regional food system by increasing the demand for a humane, sustainable, local agriculture system; and
  • Dr. Lee Nunery and the School District’s efforts to create alternative education settings that ensure all students can succeed in schools and their partnership with colleges to create direct college access and completion pipelines.
Philadelphia Social Innovation Journal publishes "Nominate an Innovator" articles which are public nominations of social innovations.  The Winter issue will highlight PolicyMap, demonstrating how programs can make "data-driven" decisions using a dynamic web-based tool, Naveguemos con Salud, a program providing breast health education and treatment assistance for Latinas, and Sunday Suppers, a novel intervention focused on educating low-income residents of the Norris Square neighborhood about the importance of taking time for nutritious family meals.

The Winter edition will highlight one of PSIJ columnists who explores the notion that problem-solving requires a different level of thought than our current thinking, which actually creates programs; the growing relevance of nonprofit collaboration; and the need for nonprofits to think strategically about partnerships as a way to grow revenue.

PSIJ 2012 Editions: In the Spring you will read about innovations in Arts and Culture, followed by innovations in Philanthropy and Responsible Investing in late Summer/early Fall.  Late Fall you will read about innovations in Collaborations, Affiliations, Partnerships and Mergers.

Increased partnership with foundations and universities: We welcome Independence Blue Cross Foundation and the Patricia Kind Foundation to our advisory board, which is composed of Independence Foundation, The Philadelphia Foundation, United Way of Southeastern Pennsylvania, Scattergood Foundation, St. Christopher’s Foundation for Children, Green Tree Community Health Foundation, William Penn Foundation, Wells Fargo, Inglis Foundation, Barra Foundation, and John S. and James L. Knight Foundation, as well as the University of Pennsylvania’s School of Social Policy and Practice, the Wharton School, and Sage Communications.

PSIJ is guided by an advisory board of regional foundations, the University of Pennsylvania, and thought leaders that include: Independence Blue Cross Foundation, Patricia Kind Foundation, Independence Foundation, The Philadelphia Foundation, United Way of Southeastern Pennsylvania, Scattergood Foundation, St. Christopher’s Foundation for Children, Green Tree Community Health Foundation, Wells Fargo, Inglis Foundation, Barra Foundation, and John S. and James L. Knight Foundation; the University of Pennsylvania’s Fels Institute of Government, School of Social Policy and Practice,  and the Wharton School; and Sage Communications.

NICHOLAS TORRES and TINE HANSEN-TURTON are co-founders of Philadelphia Social Innovations Journal. Send feedback here.

Philadelphia Social Innovations Journal is the first online publication to bring a public focus to social innovators and their nonprofit organizations, foundations and social sector businesses in Greater Philadelphia Area, to recognize success and encourage others around the country to strive for similar results.



GENEROCITY: New ED of The Food Trust willing to take risks

(Editor's note: This story originally appeared here in Generocity, Greater Philadelphia's source for local nonprofit news, giving and networking. Sign up here to become more engaged, whether it's for donating, promoting or engaging.

There's an unmistakable California lilt in the voice of Yael Lehmann, executive director of Philadelphia nonprofit The Food Trust, and a San Francisco native. "I moved here at the end of 2000," she said. "I'd never been here, or lived outside of SF, and I had this grad-school fantasy. My only reference was Robin Williams movies with kids in the library with the desks with lamps on them."

Concurrent with earning her masters in Social Policy and Practice from UPenn, Lehmann was promoted from assistant director to executive director of the nonprofit, supervising everything from more than 30 farmers markets featuring exclusively local growers to coordinating nutrition education and other programs promoting access to affordable, healthy food in low-income neighborhoods.

She sat down for a chat with Generocity.org to talk about the necessity of risk-taking in the nonprofit world, comparing wardrobe notes with Michelle Obama, and why girls should play bass as loud as possible.

You've been with the Food Trust since 2001 and Executive Director since 2006. In ten years you must have done it all… aren't you bored by now?
The reason I love my job is there is no day to day… if you like to know what you're doing from 9-5 every day, it is not that! I'm never bored and I have no idea what might happen… We do stuff that is a little risky, and we try to be creative, too, so that keeps me motivated and really engaged.

When we opened up the Headhouse Farmers Market at Second and Lombard in the Shambles, many people had tried and failed many times to set up events there. We didn't know at all what would happen when launching Night Market, or if people would even show up. One thing I believe in is trying to do things where you don't know the outcome… we had no idea how many people would show up! Everyone ran out of food after the first hour.

I was at that first Night Market (East Passyunk Ave.). It was really funny because people were waiting in line for an hour-plus for something like a taco… when you can walk a block in any direction and get great tacos.
[Laughing] I'm sorry! We just had no idea what would happen. The area restaurants did well that night, when there was no more food. The first Night Market definitely flopped.

The Food Trust's work has been recognized by everyone from First Lady Michelle Obama to New York Times columnist Mark Bittman. What do you think your leadership has brought to the organization that has helped made it so successful?
I started with the organization in 2001, working closely with founder Dwayne Perry. It was a really small place then – just 4 people here – so I've had to wear every hat in the agency. I've been out to schools, our farmers markets, I made keys for people, I did everything. When I came on, I knew the place really well, but it's really the staff who are so incredible. I am definitely not the reason for the recognition!

Are there things you pay a lot of attention to that surprise you?
I'm turning 44 next month, and I was in my late thirties when I came on – it was a big learning period for me, I learned a lot about just running a business. I had always been on program side, in the research world, so the payroll, digging into financial statements, moving our offices… just in the functions of running a business I learned a lot. When I came on I learned pretty quickly that this would be part of my position as well, not just coming up with ideas for programs. My mother's a CPA and I worked for her while I was an undergrad, answering phones and whatever, but my experience working for her in her office paid off for me later in life.

What's the thing you least like doing everyday? Every job has its headache…
Oh yeah definitely! Half of our funding is federal money, so wading through all the paper work can be tough. If you come to the office you'll see tons of binders everywhere, with paper work you have to submit to the state to go to the federal government. Luckily, we have Karima Rose on staff here, who is the mastermind! I'm very grateful for that funding; it's totally worth it – we're doing nutrition education in low income schools in Philly and Reading, and it's a huge part of that funding.

Is there anything that brings a tear to your eye when you think back on what The Food Trust has achieved?
There are kind of huge tearjerker moments, like when Headhouse launched and all these people showed up. I had the opportunity to meet the First Lady twice, and each time it was really hard for me to keep it together. When I think about how Night Markets have evolved, we've gotten a lot better at it… and I think this year will be so much better. At the last one in Chinatown, DJ Fox was playing and the crowd was just kind of watching him, but no one was dancing and it was mildly awkward. I think he just went into a particular song and the whole crowd bum rushed the middle of the street, and all of us are jumping up and down dancing right under the Chinatown Friendship Gate. It was so unexpected and fun to just dance in the middle of the street.

What was it like to meet First Lady Michelle Obama? Was she as genuine in person as she seems in the press?
You rarely get to meet your heroes in life. She's my inspiration. The First Lady is fairly tall, beyond gorgeous, and very warm. When I was lucky enough to visit the White House in July last year, I almost fell over when she told me that she also owned the exact same dress I was wearing that day! Her Let's Move campaign is a multi-faceted approach to solving food access issues and increasing physical activity, but even more than that, it has started a country-wide conversation about food and healthy living. It's a conversation and campaign that could change the way we think about eating as dramatically as government anti-smoking efforts did. With the First Lady as spokeswomen, this is our moment, when the attention to and momentum of the food movement could bring about real change across the country.

I read you play bass in a band, Happy Accident, with your husband Blake and Brian "Bucky" Lang. How role does music play in your life?
Music is super important to me. It's really fun to plug in the bass and just play super loud. Every girl should do it! Bass or drums or whatever, it's the best feeling ever. It's a good excuse for all of us to drink beer, and this fun thing to have – Blake and I have an 8 year old son, so this is something we do together. I also volunteer with Girls Rock Philly, even though my schedule is insane. I just love music so much, and I think it's so empowering for girls and women to participate in music. I'm all for Philly music.

If you could give one piece of advice to others working in the nonprofit sector, what would it be?
I would say that I think one of the best things we did early on was bring in a research director, Dr. Alison Carpin. From the very beginning we were able to carefully evaluate and look at the effectiveness of the programs. Alison has been posting a ton, and we continue to publish: it's a way to legitimize the work you are doing. I think that was a great thing to do – we did that even when we had a really small staff. In the end it's just about finding and hiring really smart and effective people. It sounds maybe too simple, but that's what is it.

Keep up with The Food Trust by following them on Twitter @TheFoodTrust, and "Like" them on Facebook. Look out for a series of events celebrating the organizations' 20th anniversary throughout 2012.

Photo via Yael Lehmann




Leadership Philadelphia's drive to stay current starts with connections

How does a 50 plus year old organization stay current with the latest trends? That's the challenge for Leadership Philadelphia, which has been around since the late 1950s.

Liz Dow, President and CEO, says the key is connecting the old guard with up and coming business leaders in Philadelphia. In 2012, Dow is bringing people like Geoff DiMasi of Indy Hall and P'unk Avenue and Michelle Freeman of YIP (and Flying Kite) into the fold, with plans for both to come speak at Leadership Philadelphia's Sunday Breakfast Club.
 
"It's our mission to mobilize and connect professionals," says Dow, with offerings like the Core Program and the Executive Program, which aim to train and provide networking for Philly's business community. To celebrate its 50th anniversary, Leadership Philadelphia launched the Connector Project, with the stated mission to  identify under-the-radar leaders, study them in order to teach others to connect, and celebrate their success.

At the end of 2011, Leadership Philadelphia announced the nomination of 76 creative connectors, which Dow terms "a funky wonderful group of entrepreneurial arts people who are trusted members of the community." 
 
There's also the Pay It Forward program, in which participants are given money to hand to someone else and then report back. The stories are now pouring in.

Fairmount Park Art Association's Executive Director Penny Balkin Bach writes that she "matched the $50 and sent it to Creative Connector Stanford Thompson at Play On, Philly to buy 100 reeds for the kids playing wind instruments." Irene Hannan, a Senior Vice President at Citizens Bank, donated the money to a single mom she found through Project HOME to use for her children’s Christmas gifts.

Leadership Philadelphia also launched This I Believe, which formed the basis for a national radio series produced out of WHYY and airing on NPR's All Things Considered and Weekend Edition Sunday.
 
Recruiting for Leadership Philadelphia's Core Program begins in March 2012, The Executive Program, now underway, concludes in June.

Source: Liz Dow, Leadership Philadelphia
Writer: Sue Spolan

Knight Arts Challenge Philadelphia Selects Finalists for $2.7M in Funding

Fifty-five finalists were announced last week for the Knights Arts Challenge Philadelphia, a three-year, $9 million community-wide funding contest for the most innovative local ideas in the arts.

Not surprisingly, there is a wide range of projects in the running. They stretch from Norris Square and East Kensington to Center City. They celebrate African, Latino and Asian culture. They are large organizations like Campus Philly and individuals like Katarina Dudas. Thirty-six winners will be chosen by the spring, the second round of funding after last year's debut.

"The diversity of finalists proves that good ideas really can come from anywhere," says Donna Frisby-Greenwood, Philadelphia program director for the Knight Foundation. "We're seeing ideas from across our many neighborhoods taht we believe will help bring us together through the arts."

The challenge is open to anyone with a great idea about the arts in or benefiting Philadelphia who can find funds to match Knight's commitment. Here's a complete list of finalists:

Artists and Musicians of Latin America
To cultivate new audiences for Latin Jazz by presenting "pop-up" performances of local artists using a portable stage

Arden Theatre Company
To diversify artistic offerings by presenting theater performances alongside the dozens of gallery events during Old City’s monthly First Fridays

Art Sanctuary
To celebrate two art forms that use the human voice to tell profound stories by creating a “Hip H’Opera” using the stories of urban life

Asian Arts Initiative
To provide everyday artistic experiences in Chinatown and South Philadelphia by creating site-specific works for nontraditional places like restaurants, storefronts and public plazas

Bearded Ladies Cabaret
To attract new audiences to theater – and use the medium as a way to explore politics, gender, sexuality and identity – through a series of original, late night cabarets

Black Pearl Chamber Orchestra
To showcase diverse cultures by transforming a symphonic “pops” concert into a celebration of world music

Brandywine Workshop
To celebrate the 40th anniversary of this printmaking institution by commissioning 10 emerging and established artists to create prints

Campus Philly
To foster a lifelong appreciation of the arts by offering free or discounted admission to venues and performances for college students

Catzie Vilayphonh 
To promote storytelling within the Lao-American community through a writing, performing and filmmaking workshop

Center City District
To help transform historic Dilworth Plaza by commissioning internationally recognized sculptor Janet Echelman to create an artwork inspired by the site’s historic association with water and steam

Center City Opera Theater
To attract more Hispanics to the opera by launching a Spanish-language opera festival featuring a new piece by a Philadelphia-based Hispanic composer

Center for Emerging Visual Artists
To bring visual art to a wider audience by placing locally produced art in public advertising spaces in the same neighborhood where the piece was produced

Chestnut Hill Friends Meetinghouse Project
To spark dialogue about contemporary art by incorporating the work of internationally acclaimed light artist James Turrell into a new Quaker meetinghouse that is open to all

Community Cultural Exchange
To bring the South Street business district together through music and culture by introducing family-friendly street performances to the area

COSACOSA art at large
To transform overgrown and abandoned spaces into “sacred” art parks for the community by engaging residents to create visual and sound gardens in the Niceville-Tioga neighborhood

Crane Arts
To raise the international profile of local artists by organizing an artist and exhibition exchange between Crane Arts and London’s V22 Collection

David Clayton
To help residents fully experience the city’s two main waterways by creating a floating workstation along the Schuylkill and Delaware Rivers where artists can interpret and explore the surroundings

Delaware River Waterfront Corporation
To use world rhythms – from cowbells to congas, beat-boxing to Bhangra – to learn about cultures at an interactive music and dance festival

Erica Hawthorne
To give a boost to local artists by creating a mini grant program to help cover their costs with awards ranging from $50 to $1,000

Fleisher Art Memorial
To engage the community in hands-on art making by expanding the reach of a mobile studio where participants create projects inspired by their neighborhoods

Franklin’s Paine Skatepark Fund
To help transform neighborhoods by turning blacktop lots into art-laden skate parks

Geoffrey Johnson
To foster appreciation for public art by covering publically displayed statues in the city for a month – and then unveiling them with fan fare at a festival

GoKash Productions
To promote original plays through a free theater festival dedicated to the contemporary African-American experience

Greater Philadelphia Tourism Marketing Corporation
To engage new audiences in the visual arts by launching With Art Philadelphia, a two-year joint marketing program that includes late-night happenings for younger audiences at local museums

Iron Age Theatre
To create new performing arts experiences through a series of live-streamed, mini movies that patrons can watch throughout the city by scanning QR codes on their cellphones

Katarina Dudas
To develop the next generation of visual artists by pairing children with local artists to create site-specific environmental art in the Kensington community

Kimmel Center for the Performing Arts
To engage new audiences in the performing arts by creating a residency program in the Kimmel Center’s black box theater for innovative and emerging art groups

Little Berlin
To help transform the East Kensington neighborhood by turning an empty lot into an event space for musicians, art fairs and children’s workshops

Moore College of Art & Design
To introduce the work of local visual artists and filmmakers to a wider audience by establishing an urban drive-in movie theater on the Parkway

Music Row Philadelphia
To support emerging musicians and create a destination for live music by fostering the growth of music venues along Girard Avenue

Musicopia
To empower and inspire Philadelphia’s youth by providing them with weekly drumming lessons and performing opportunities

Norris Square Neighborhood Project
To preserve local Latino culture in North Philadelphia by creating a sound booth to record stories that will be featured in podcasts

Orchestra 2001
To celebrate Dr. Martin Luther King Jr. by presenting a new concerto based on the civil rights leader’s life and featuring local performers

Partners for Sacred Places
To expand the capacity of the city’s theater community by providing a new space for theater designers and visual artists at a decommissioned church

Philadelphia Art Alliance
To re-imagine public space and civic life by organizing an all-night, free arts festival based on the Nuit Blanche/Bring to Light events in Paris, New York, Miami and other cities

Philadelphia Photo Arts Center
To encourage broader audience participation in the city’s visual arts by expanding “Philly Photo Day,” where the community is invited to take and submit a picture that is ultimately used in an exhibition

Philadelphia Theatre Company
To use the theater as a way to examine the United States’ education system with a work that actor/journalist Anna Deavere Smith will create during a two-year residency

Philadelphia Youth Media Collaborative
To support the emerging creative underground in Philadelphia by establishing a festival that highlights the next generation of filmmakers, visual artists, musicians and performers

Phillyjazz.org
To foster the development of local jazz artists by formalizing mentor relationships between established and younger musicians, where the elders teach life lessons, and emerging artists offer tips on using new media

RAIR, Inc.
To create awareness about sustainability through art and design by establishing a yearlong series of projects that allow local artists to experiment with recycled materials

Scribe Video Center
To explore the city’s relationship to mass transit by publicly displaying multiple digital video works in high traffic public sites

Sean Stoops
To support an innovative form of 3D storytelling by creating a series of outdoor video art events screened on local buildings

Sharon Torello
To engage younger audiences in classical music through the creation of a group with membership benefits that include discount ticketing and unique social gatherings

Sojourner Ahebee
To further cultural understanding by facilitating youth-led poetry workshops for Liberian teenage girls in Philadelphia and Liberia

Swim Pony Performing Arts
To weave the arts into the community by presenting revamped versions of plays in non-traditional spaces, including Eastern State Penitentiary and the Land Conservancy of Elkins Park

The Brothers Network
To introduce more diverse audiences to the performing arts by creating a multidisciplinary festival that features black male choreographers, filmmakers, actors, writers and composers

The Clay Studio
To explore the relevance of handmade ceramic objects in the 21st century by providing a handmade mug to people leaving coffee shops with disposable cups and encouraging them to post about their experiences on the Web

The Crossing
To introduce a wider audience to contemporary chamber music by establishing a series of new works designed specifically for a nontraditional venue – the recently restored Crane Arts’ Icebox

The Fabric Workshop and Museum 
To create a new sculpture series by artist Daniel Arsham at the museum that will debut along with a live performance and explore the boundaries between the galleries and theater

The Hacktory 
To promote the use of technology in the arts by developing a corps of interactive artist teachers who will share their knowledge and expertise in programming and engineering with Philadelphia artists

The University of the Arts
To promote economic stability for the city’s cultural community by offering support to emerging creative businesses with pre-seed funding, mentorships programs and workshops

The Village of Arts and Humanities
To develop young people’s awareness of the city’s vibrant cultural scene through interactive scavenger hunts led by local artists

The Wilma Theater
To enhance training for local actors by creating a series of master classes

University City District
To establish a new outlet for public art that showcases temporary installations to the city’s tens of thousands of daily commuters

Vic Reznik
To help promote the city’s cinematic identity by commissioning emerging filmmakers from Philadelphia to produce shorts for a new, local film festival

Lots of activity on DreamIt's Demo Day as 14 companies move on

When shots of Jameson's are poured, stacked three deep and consumed with great aplomb, it must be DreamIt Ventures demo day. But that's getting ahead of the story, because the libations came only after the presentations were given, after the business cards were handed out, and after 12 intense weeks of entrepreneurial incubation.

"Demo Day was a great success. All 14 companies had strong presentations and we had a full house of investors. The companies' booths were packed with interest until we had to exit the building! It’s one of the strongest classes that we’ve had at DreamIt," remarks Kerry Rupp, DreamIt managing partner.


The 2011 Philadelphia DreamIt Ventures class wrapped up last Wednesday in University City at World Cafe Live. Just a few blocks from DreamIt offices at 34th and Market, fourteen startups presented polished seven minute pitches. 

ElectNext, Cloudmine and SnipSnap are all slated to remain in Philadelphia, and details of their plans have not yet been announced.  ElectNext also got a same-day bump with a Fast Company article featuring founder Keya Dannenbaum.

One company, UXFlip, started life at DreamIt as FeedbackTrail, but 8 weeks into the program, founder and CEO Michael Raber says he had to drop and turn on a dime when it became clear that FeedbackTrail was not going to be a long term revenue generator. With three weeks left in the DreamIt program, Raber created UXFlip, which will allow mobile app developers to make changes without forcing a user-end update.

Spling, a social media content sharing platform, is the standout for raising a $400,000 Series A round of funding during DreamIt.

"The companies represent the best and brightest entrepreneurial talent in the Internet & mobile space. They include PhD’s and JDs from top academic institutions like Yale, Stanford and UT, as well as dropouts from top academic institutions like Duke, Georgetown and the Wharton School at Penn," adds Rupp, who notes that one company's founders are still in their teens.

"Five of the companies were selected in partnership with Comcast Ventures, as part of the Minority Entrepreneur Accelerator Program (MEAP)," says Rupp. "ElectNext, Kwelia, MetaLayer, ThaTrunk and Qwite include owners who are African American, Asian, Hispanic and Indian."

The afterparty, and the shots, went down at National Mechanics, the go-to bar for the local tech community. It got loud, but you've got to forgive the crowd. It was the last time they'd all be together in one room. The companies have a week to pack up and move on. None received checks or solid offers at Demo Day, but a lot of cards were exchanged and some promises made. At happy hour, companies compared the size of their spikes -- on Google Analytics.

Up next, according to Noelle McHugh, DreamIt's office manager and MacGyver, the team goes north to New York City for DreamIt 2012, which begins in March. Applications for the NYC DreamIt class open on December 26th, with a March 16 deadline for companies, and an April 6 2012 deadline for individuals. The New York class begins in mid-May of next year, and at the same time, applications for the 2012 Philadelphia program open.

Source: Kerry Rupp, Noelle McHugh, DreamIt Ventures
Writer: Sue Spolan
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