Regionalism : Innovation + Job News

Philadelphia has made the cut, and is one of 10 finalists for the 2012 Code for America program. A national initiative that launched last year, Code for America links programmers with city government to create new avenues for civic participation. Philadelphia is a 2011 Code for America city, and Jeff Friedman, Manager of Civic Innovation and Participation for the City of Philadelphia, says Philly is all but assured a back to back nomination for the second year in a row.

Philadelphia's coding project is still in development, and you can get a sneak preview of the tool on June 15 at the Municipal Services Building. Friedman says the fellows began in earnest in January of this year with a month of orientation in San Francisco, returning east to do requirements gathering, meeting close to 200 people, and participating in a hackathon. The program is expected to roll out this fall.

But, you may ask, what does it do? "It helps people get projects done in and outside of government," explains Friedman, who uses as an example his own East Falls neighborhood. "Let's say I want to get a playground for my local park. I start a project with the Code for America tool. Now I am a known quantity and people can join my project. Once I have opened it up to the world, I find that there are actually 37 people who also want to work with me, and I can also locate another 17 people in the city who have been identified as experts in recreational development."

Friedman calls the initiative a revamped version of a public/private partnership that helps compress the life cycle of civic projects. "It's in line with a lot of the work we've been encouraged to do in this administration. We're using a new term, civic fusion, to explain this phase of using Internet tools for localized utility."

Source: Jeff Friedman, City of Philadelphia
Writer: Sue Spolan

One of the goals of the Philadelphia Navy Yard-based Greater Philadelphia Innovation Cluster (GPIC) is job creation. And they've got your jobs right here. GPIC, a consortium includes Pennsylvania State University, Philadelphia Industrial Development Corporation (PIDC), Ben Franklin Technology Partners of Southeastern PA (BFTP/SEP), the Delaware Valley Industrial Resource Center, and the Wharton Small Business Development Center, has five available positions spread out among these members.

"This is an early wave," says Christine Knapp, Manager of Public and Client Relations at GPIC, her own position falling under the auspices of Penn State. "These are jobs that are really conducting the work of GPIC."

The available positions are a Post-Doctoral Scholar, an Intellectual Property Associate, a Program Director, a Database Analyst, and an Administrative Assistant. Knapp runs down the details. There has not been as much response to the architectural engineering post-doc scholar, as it is a highly specialized position in which the candidate would be assisting in the research and development of building systems.

The Intellectual Property Associate does not need a law degree; rather, says Knapp, the BFTP/SEP based position would take the lead in the commercialization and deployment task area. "One concern is that intellectual property is correctly managed," says Knapp. "Our companies have sensitive proprietary information, and as they are discovering things and getting them to the marketplace, we need to make sure that people get credit."

The Program Director is specifically associated with the Small Business Development Center of The Wharton School at Penn. "Each of the members is required to have a full time GPIC staff member, and this would be their liaison," explains Knapp.

The Database analyst is actually two positions, both at BFTP/SEP. "We are doing a lot of data gathering," says Knapp. "We're researching building energy use, consumption and performance." The analyst would also draw on existing databases, and ultimately the reports would be sent to the Department of Energy. "We want to be sure that the data is getting integrated and all task areas have access," says Knapp.

Finally, the Administrative Assistant will be working closely with Knapp at the Navy Yard, and ideally should be someone who can handle not only clerical tasks but also logistics, planning events and outreach engagement work. "It would be someone who is interested in moving up and taking on more responsibility," says Knapp, who expects hundreds of resumes. The GPIC positions will remain posted until filled, which is expected to happen around mid-July, but each position has its own timeline.

Source: Christine Knapp, GPIC
Writer: Sue Spolan

Flying Bytes is a recurring roundup of innovation and quick updates on the people and companies we're covering:

SEPTA launches TransitView
Back in January, we reported that SEPTA was weeks away from launching a real-time, system wide tracking program. The future is finally here. Like SEPTA's TrainView for regional rail, the new TransitView provides live updates on the whereabouts of buses and trolleys throughout the city. Also launched: SMS Transit Schedule Information, allowing customers to receive a text with the next four scheduled trips, and Schedules to Go, a mobile website function that provides information on the next ten scheduled trips.

Shah closes $72 million IPO with Universal Business Payment Solutions
Following a hot tip, we learned that Bipin Shah, creator of the MAC, was seeking $72 million for payments startup Universal Business Payment Solutions. On May 13, UPBS (NASDAQ: UBPSU) got its money. According to Shah's partner Peter Davidson, "we closed on 12 million shares at $6.00 per share. The underwriters have a 45 day option to cover any over-allotments, which they have not exercised to date." Investors include hedge fund magnate J. Kyle Bass, who purchased about 800,000 shares.

Philadelphia Printworks up, running, finding its market
The lovely ladies at the helm of Philadelphia Printworks are going full speed with their new T-shirt business. Co-founder April Pugh reports that most of PPW's customer base has come from custom work, particularly from local indie rock artists. PPW loves its rockers right back and offers a band discount. Pugh says she and partner Ruth Paloma Rivera-Perez are now seeking partnerships with retail outlets and will be selling at upcoming summer festivals.

Specticast expands with EuroArts partnership
Digital entertainment distribution company Specticast continues to widen its reach. The company, which we originally profiled back in April, announced an exclusive partnership with EuroArts, bringing live and pre-recorded events from Berlin's Philharmonie, The Sheldonian Theater at Oxford University, and Madrid's Teatro Real, according to Mark Rupp, SpectiCast president.

Source: Andrew Busch, SEPTA; Peter Davidson, UBPS; April Pugh, PPW; Mark Rupp, Specticast
Writer: Sue Spolan

Money makes music sound so much sweeter. The Pew Center for Arts & Heritage has awarded 10 area recipients a total of $664,500 through the 2011 Philadelphia Music Project.

This year, Pew chose a diverse roster of performers with a common theme of creating connections. "You have everything from spirituals, to Irish music, to Indian music, to spectral music, which is one of the more hermetic forms of composition," says Paula Marincola, Executive Director for The Pew Center for Arts & Heritage. "These projects will reach so many different kinds of audiences. It is an expression of the strength of the Philadelphia music scene."

The Crossing, a South Philadelphia choir, will use its $70,000 grant to fund The Gulf (between you and me), for which three composers write choral works based on the poetry of French-American writer Pierre Joris, accompanied by ambient sound gathered at the Gulf of Mexico. Astral Artists, a 2009 PMP recipient, got a $70,000 award this time around for Spiritual Voyages, a project that showcases the work of African American composers Alvin Singleton, David Sanford, and Evelyn Curenton. Tracy Segal, Development Director for Astral Artists, says that getting the grant was a rigorous process that began in the fall of last year. "It's a very rewarding grant, and a lot of work to put the proposal together," says Segal, who cites new guidelines rolled out this year.

The Spoken Hand Percussion Orchestra gets a Pew nod for its collaboration with the vocal group Philip Hamilton's Voices at The Painted Bride Art Center. The drum ensemble and chorus will use its $70,000 grant to create four public performances along with a residency at Philadelphia's Creative and Performing Arts High School.

The newly renovated Rodin Museum will host a performance of work from French composers Tristan Murail and Philippe Hurel, who use Rodin's sculptures as inspiration for their spectral music. The actual grantee is The Philadelphia Museum of Art, where audiences will preview the compositions during its weekly Art After 5 series.

Other recipients include Sruti, the India Music and Dance Society, The Philadelphia Ceili Group, which performs traditional Irish music, and Bobby Zankel's 16 member jazz orchestra Warriors of the Wonderful Sound, featuring the work of Muhal Richard Abrams.

Source: Paula Marincola, Pew Center for Arts & Heritage; Tracy Segal, Astral Artists
Writer: Sue Spolan

On the banks of the Delaware River, a green data center is set to rise from the remains of an old steel mill. David Crocker, CEO of Steel Orca LLC, says that while demand for data centers is growing at about 18 percent per year, supply is growing at only 5 percent every year. With many older data centers becoming obsolete in the face of new technology and increased power requirements, Steel Orca's goal is to build the greenest data center in the world, powered entirely by renewable energy sources. "Three to five percent of all energy generated in the United States goes into data centers. You can appreciate that data centers have a responsibility to be as efficient as possible," says Crocker.

As power density increases, so do cooling requirements. Steel Orca's planned center near Fairless Hills in Bucks County will require 100 megawatts of power, with an ultimate goal of 300,000 square feet of 'white space,' the term coined to describe the area where the servers are located, with a total footprint of 730,000 square feet.

The data center is in now the planning stage. HP has signed on to lead the design and construction team, with help from GE, Gilbane Construction and Villanova University Professor Alphonso Ortega. Ideas in the works include a triple failsafe power system, river water as a cooling mechanism, solar panels and and wind turbine generation.

Crocker terms the future center "a source of technological renaissance in the Delaware Valley," eventually creating 1,100 jobs in Bucks County. Steel Orca has completed a first round of funding with more than 50 investors, and Crocker projects that the first phase of the center, with at least 50,000 square feet of white space, will go online in the second quarter of 2012.

Source: David Crocker, Steel Orca
Writer: Sue Spolan

Heard of slow food? In the age of instant communication, there is a slow words movement at hand. The Philadelphia based literary magazine Apiary is set to release its second issue on June 3 with a First Friday launch party at The Painted Bride Art Center, which includes a screening of Apiary's public access show, The Apiary Mixtape.

The 150 plus page illustrated semiannual, brought to life by a $4,000 Kickstarter campaign, has quickly attracted top names in the city's literary community, including Jim Cory, Lamont Steptoe, Nina 'Lyrispect' Ball and Janet Mason, but even more impressive are Apiary's young contributors, who represent the great diversity of culture to be found in Philadelphia.

Lillian Dunn is one of the founders of Apiary and serves on the editorial team, which, she says, reflects the diversity of Apiary's content. "Two of us live in South Philly, one in North Philly, and one in West Philly." Apiary was partially inspired by a multicultural reading series run by co-editor Tamara Oakman.

"We started out of a desire to read something exciting," says recent Swarthmore College graduate Dunn, who considers Apirary a much needed central location for writing not seen elsewhere. "Literature is one way to access other people's reality. It makes your brain light up in a way that statistics don't."

The Apiary website has a comprehensive local literary calendar that will have your head spinning, listing multiple events nearly every day of the month.

Apiary's upcoming launch party at the Painted Bride promises a cross section of Philly literary scenes, a mission the magazine takes to heart, with MC J Mase III, members of the Philadelphia Youth Poetry Movement, readings from Apiary authors, plus live music from Kuf Knotz and jazz trio Peace Love Power The Unity. Issues of Apiary will be available at the event or at these local outlets: Bindlestiff Books, Penn Book Center, Brickbat Books and Wooden Shoe.

Source: Lillian Dunn, Apiary Magazine
Writer: Sue Spolan

Medical device company Echo Therapeutics has set up corporate headquarters in Philadelphia, and plans to hire 25 employees in the next year, according to CEO Patrick Mooney. The company is developing two devices, Prelude and Symphony, which offer a painless alternative to both blood glucose monitoring and drug delivery. The company has just announced the appointment of a CFO, creating a third member of the management team.

Life as a diabetic involves the sight of one's own blood, and a little bit of discomfort every time the needle pierces skin. Now imagine that part of the equation removed, replaced with a needle-free mechanism that can test blood sugar levels transdermally. Echo's Synmphony device gathers information transdermally and transmits it wirelessly.

"The tip looks like a little thimble, and there's a microprocessor inside the device that calculates the level of resistance. The thimble spins, removing dead skin. You don't feel anything, but it stops when it gets to live skin. Now you are literally on top of blood vessels and nerve endings, just microns away from live tissue," explains Mooney, a former surgeon who left medicine to work on Wall Street, and is now marrying his two career paths at the helm of the life sciences startup.

Echo's other device is a transdermal drug delivery system. The Prelude also takes advantage of that exact spot at the juncture of dead and live tissue to get drugs to the body without needles. Right now, the Prelude is being tested with lidocaine, a numbing agent, but the possibilities are vast.

The technology for the Prelude and Symphony was developed at MIT in Massachusetts by Dr. Bob Langer, and the manufacturing side of the business will remain in the Boston area. "I am from Philadelphia originally," says Pat Mooney of the corporate move to this area. "Philadelphia is in a great spot for biotech." Mooney calls the city a sweet spot for his pre-revenue company, citing the proximity of major pharmaceuticals, money managers in New York City, regulators in Washington, DC, and labs in Boston. Echo has just released its first quarter results, showing positive numbers across the board.

Source: Patrick Mooney, MD, Echo Therapeutics
Writer: Sue Spolan

For every dollar spent on tourism marketing, Philadelphia sees $100 in revenue, according to a new study highlighting the long term success of the Greater Philadelphia Tourism and Marketing Corporation's ad campaigns. The report, released by Longwoods International, provides dramatic evidence that marketing the city's image is serious business.

But wait, there's more ROI: according to the report, for every dollar spent on advertising, visitor spending created $6 in state taxes and $5 in local municipal taxes, a remarkable ratio of 11:1 in government dollars. Leisure hotel room nights have tripled in Center City, and since 1997, the city welcomes an additional 10 million visitors each year. In 2010, 37 million tourists came not only to see the Liberty Bell and the Rocky statue, but also to sample some of the local cuisine and enjoy the region's arts and culture.

The Power of Destination Marketing, written by Longwoods' CEO Bill Siegel, measures the impact of two tourism efforts in the United States: Pure Michigan and With Love, Philadelphia XOXO. Siegel, who has been charting Philadelphia's tourism marketing since 1995, spent a day in town recently to share the results of his study. "In 1994, Pew commissioned a study to find a replacement industry for job loss," says Siegel, who reports that results of the study pointed to a push for hospitality, something of an intangible in a city formerly known for Stetson hats and Botany 500 suits, among many other world famous manufacturers that closed or relocated in the 20th century.

Philadelphia's tourism marketing budget is between $10-12 million annually, the majority generated by a one percent hotel tax, with other sources that include funding from The Delaware River Port Authority, a regional marketing partnership with the Commonwealth of Pennsylvania, and an assortment of grants. In 2010, tourism was responsible for $8.7 billion in visitor spending here. Siegel says of his findings, "It's an increase that runs against the rest of the nation."

Meryl Levitz, President and CEO of GPTMC, added that the city's post 9/11 campaign, Philly's More Fun When You Sleep Over, was the most successful of any tourism effort in the United States. "Philadelphia does better when times aren't as good." Levitz terms Philadelphia a resilient destination, and credits social media. "In travel, word of mouth is the most important determinant for success," says Levitz, who looks forward to a summer of tourism love, with upcoming events that include Philly Beer Week in June and the annual Welcome America celebration in July.

Source: Bill Siegel, Longwoods International; Meryl Levitz, GPTMC
Writer: Sue Spolan

It was like swimming in a sea of money. On May 4, The Greater Philadelphia Alliance for Capital and Technologies hosted the 18th Annual Enterprise Awards. About a thousand business leaders and executives attended. Beginning with a VIP reception, the kudos flowed as easily as the cocktails, while down the hall a larger food and drink fest filled with tuxedo and evening gown clad representatives from Philadelphia's top law and finance firms, who networked with the area's best and brightest entrepreneurs and incubators.

Out of 27 nominees, these are the results: the Life Sciences Startup Company award went to CareKinesis, Philly's top Technology Startup Company of 2011 is Monetate, an eCommerce leader that runs websites for Urban Outfitters and QVC; the area's Emerging Life Sciences Company was NuPathe, which works on branded therapeutics for diseases of the central nervous system; SevOne was named Emerging Technology Company, following a 2009 PACT award for Tech Startup, and this year's award for a MedTech Pioneering Company was sewn up by medical device provider Teleflex.

The award for MedTech Product Innovation went to Siemens Healthcare. The venerated Morgan Lewis attorney Stephen M. Goodman received the Legend Award for his many years assisting entrepreneurs; the IT Innovator Award of Excellence went to Lockheed Martin, Information Systems & Global Solutions � Defense, based in Maryland but with offices in King of Prussia. The Investment Deal of the Year went to Safeguard Scientifics for the acquisition of Clarient Inc., formerly in Safeguard's portfolio, purchased by GE Healthcare for $144 million. "It was a spectacular dinner," says attorney Michael Heller, one of the evening's presenters and Chair of Business Law at Cozen O'Connor. "It was wonderful to see such a terrific turnout among the venture capital community. The region is more active today than it was a year ago, and there's more excitement in the air regarding the VC community."

PACT judges named James Walker of Octagon Research Solutions Technology CEO of the Year; Life Sciences Company of the Year was Health Advocate, and ICG Commerce beat out HTH Worldwide and Qlik Tech to win Technology Company of the Year.

Prior to the event, three CleanTech Companies to Watch were named: ElectroPetroleum, NovaThermal Energy, and Viridity Energy. Video of the entire event is available here.

Source: Michael Heller, Cozen O'Connor; PACT Enterprise Awards
Writer: Sue Spolan

Photo : Attorney Stephen M. Goodman

Some creative types are great with ideas, but not so great with promotion. That's where Philly Side Arts steps in to offer career building marketing and promotional services for individuals and businesses in the world of art. It's run by C. Todd Hestand, who is also a part time instructor at The Corzo Center for the Creative Economy at The University of The Arts.

"About five years ago, a group of friends and I would get together to talk about our artwork. None of us had a website or representation," says Hestand.

Hestand put up the starting capital to build a site in which every artist had his or her own page with images and contact information. "We found opportunities at a better pace as a network than being frustrated individually," reports Hestand, who has just relaunched the Philly Side Arts site with tiered membership levels. Basic membership is still free. For individuals, the initial entry level allows you to upload five images, contribute to the blog, write your own profile and identify yourself as a Philly Side Artist. Businesses, such as galleries and collectives, can post basic information and a logo. A Premium level upgrade, which is just $5 a month for artists and $10 for businesses, greatly increases the amount of information on member pages.

Growth since the tiered launch surprises even Hestand, who reported that during our short interview, two new premium members signed up.

"Membership doubled in April 2011," says Hestand, who counted at the time of the interview 500 artists and 100 businesses on the roster, with about 25 percent at the premium tier. "The point is that the economy is changing. We have to accept what the new economy is going to look like, and where the growth potential really is," says Hestand. "The easiest thing for people to approach as a new source of revenue or employment is to be creative and just make something. It's a huge emerging section of our economy."

Side Arts allows people to spend time creating, not looking for opportunities. As for the name, Hestand drew inspiration from Tony Hawk's skateboarding video game series. One of the skate parks in the game is based on Philadelphia's JFK Park, but for legal reasons, was renamed Phillyside Park. Hestand separated the word because he envisions a future where there will be a multitude of cities in the Side Arts franchise. Watch out, Chicago Side.

Source: C. Todd Hestand, Philly Side Arts
Writer: Sue Spolan

The Mark Group, a UK company with recently opened North American headquarters at The Philadelphia Navy Yard, is hiring big time. And training, too. The Mark Group is looking for 60 to 70 new hires who can be trained to go out in the field as energy efficiency experts. The company, which concentrates on the residential market, recommends and completes refitting and repairs to make homes more comfortable and cheaper to run. Chief Operating Officer Dave Hopkins says Mark Group's average fee is $2,500, which will be returned in cost savings in two to three years.

Last week, The Mark Group graduated its first class of students at its North American Energy Efficiency Training Academy. The facility, developed with the support of a $192,000 grant from the Philadelphia Workforce Development Corporation, is sending out workers who can enter a home and go places even the homeowner may never have gone, like attics and crawl spaces, to identify and fix problems like leaks and drafts. Hopkins says the company is training and hiring two types of employees: assessors and technicians.

Since The Mark Group's US launch in November 2010, 40 people have been hired, and by year's end, The Mark Group will have over 100 employees out and about in the Delaware Valley, including New Jersey and Delaware. The parent company has a presence in 20 countries worldwide, and chose Philadelphia as its first stop in the US, thanks to assistance at the state level from the Pennsylvania Department of Community and Economic Development, and locally from Select Greater Philadelphia. "We have plans to expand to the Pittsburgh market, Newark, New Jersey and Baltimore," says Hopkins.

So far, The Mark Group has relied on word of mouth referrals and a favorable article in the Philadelphia Inquirer, and next month expects to launch a marketing campaign. The company has also signed an exclusive deal with Prudential Fox & Roach Realtors to provide energy efficiency services to the agency's clients.

Source: Dave Hopkins, The Mark Group
Writer: Sue Spolan

It's the lush lifestyle magazine you don't have to be gay to love. The premiere glossy issue of G Philly has just hit the streets and it's a beauty. The eye-catching publication in an eight-inch square package and a spinoff of Philadelphia magazine, sharing staff and offices. Natalie Hope McDonald has a brand new job as editor of both the print publication and the online blog that aims to cover everything lesbian, gay, bisexual and transgendered throughout the Delaware Valley. "Our aim is to showcase the best of gay life -- what's fabulous -- while also having conversations about same-sex marriage, parenting, politics, health and other hot-button issues that really impact lesbians, gays, bisexuals and transgendered people we know," says McDonald, a longtime freelance writer and photographer who initially helmed the online component and took over the top post on the print side as well. "The G Philly blog kicked off in October of last year in advance of the launch of the first print issue, says McDonald. "It's where you'll find breaking news and interviews with famous folks, local movers and shakers, events, and issues that matter to LGBT readers."

The resemblance of the magazine to GQ is unmistakable, and McDonald concurs. "Philly deserves a gay magazine that looks as great as GQ but covers exactly what regional readers want to know about." In the past, Philadelphia's LGBT community relied on less aesthetically pleasing publications like the Philadelphia Gay News and Au Courant for its news. "We live in a time when the future of gay rights is unfolding every day," says McDonald. And, she adds, while G Philly is aimed at the LGBT community, you certainly don't have to be gay to pick up an issue. "Who doesn't want to know where to eat the best brunch or belt out your favorite show tunes, like, seven nights a week? Okay, so maybe that is kinda gay."

G Philly's relationship with Phillymag.com allows crossover: readers who come for the LGBT content can also click on the Health blog or the Philly Post of the parent publication. McDonald says that inclusive nature is what makes her job such fun. Look for the print publication at local shops and gay bars, sign up for an issue online, and find G Philly on Facebook, Twitter and Foursquare.

Source: Natalie Hope McDonald, G Philly
Writer: Sue Spolan

Dan Schimmel's head might be in augmented reality, but the picture is pretty clear to him.

"Right now there's a giant, 100 foot squid hovering over the falls at Boat House Row," says the director of Breadboard, the art and technology program at Science Center that oversees the Esther Klein Gallery. Breadboard is participating in the Philadelphia International Festival of the Arts (PIFA) with the free citywide VPAP@PIFA, the Virtual Public Art Project. Granted, explains Schimmel, you need a smartphone or other mobile device to see the Augmented Reality squid. "That's somewhat foreign to people, but this is where society's headed."

PIFA is about to overtake the city like a giant encornet (that's French for squid) with over 135 events, running from April 7 to May 1. If bright lights in the big city get you going, check out the 81 foot Eiffel Tower replica at the Kimmel Center, which serves as festival headquarters, with a light show daily at 7 and 10 p.m. The theme of PIFA is Paris 1911, tying in with the recent French-flavored Philadelphia International Flower Show. All over the city, you can catch performances, lectures, dance parties, installations, readings, a fashion show and eleven French chefs in residence at area restaurants.

The $10 million extravaganza showcases local and international talent. Visit a day-long free Parisian street fair April 30 on Broad Street where you can ride a giant Ferris Wheel and enjoy a multitude of acts including Sharon Jones and the Dap Kings. PIFA is also sponsoring daily wine tastings, crepe samples, free concerts, and French lessons.

Philly-Paris Lockdown, on April 17 at 8 PM at the Kimmel, features Philly's own ?uestlove of The Roots along with singer-songwriter Keren Ann, followed by an underground afterparty. Fourth Wall Arts hosts a special Salon on April 23 at the newly opened National Museum of American Jewish History on Independence Mall, featuring Ursula Rucker, Mimi Stillman and muralist David Guinn.

JJ Tiziou's How Philly Moves, which just raised $26,000 in a Kickstarter Campaign, will be projecting massive images of Philadelphia's dancers on the side of the Kimmel throughout the festival. Hope: An Oratorio, is a work PIFA commissioned by composer Jonathan Leshnoff, to be performed April 24, performed by The Chamber Orchestra of Philadelphia, along with four soloists, the Pennsylvania Girlchoir and the Mendelssohn Club of Philadelphia.

The Painted Bride, The Philadelphia Orchestra, The Slought Foundation, the African-American Museum in Philadelphia, The Philadelphia Museum of Art, WXPN, Philadelphia's Magic Garden, and the Independence Seaport Museum are just a few of the many PIFA sponsors and event hosts. Get detailed program information, tickets, and download a festival brochure at the PIFA website. PIFA, along with the GPTMC, is also offering hotel and ticket packages for the festival.

Source: Dan Schimmel, Breadboard; PIFA; GPTMC
Writer: Sue Spolan

Clean technology is a big draw for potential investors. Several hundred people gathered at the Academy of Natural Sciences on March 31 for the 3rd Annual Mid-Atlantic Cleantech Investment Forum. Sponsored by Blank Rome Counselors at Law, the Academy and Cleantech Alliance Mid-Atlantic, investor panels discussing the future of renewable energy, clean water, recycling and waste disposal were followed by presentations from area entrepreneurs.

On hand were members of the Greater Philadelphia Innovation Cluster for Energy Efficient Buildings. Williams J. Agate leads the Philadelphia Industrial Development Corporation, developing and managing the Philadelphia Navy Yard, which is now in the process of creating a smart grid energy master plan.

The Fostering Cleantech Investment Panel included Kevin Brophy, of Meidlinger Partners, who talked about the future of clean water investment, and said that while innovation in the field came from the middle cap, the greatest opportunity for future investments is in the huge lower cap market. Also on the panel were Gary Golding, from Edison Ventures, who addressed rapidly improving awareness of water issues, Arun Kapoor of SJF Ventures, who mentioned 100 percent Pennsylvania wind provider Community Energy, and Josh Wolfe, the founding partner of Lux Capital. Wolfe described Lux as an early stage high risk venture fund valued at $100 million, and had a different take on the market than his fellow panelists, explaining that Lux focuses on companies that are long on human ingenuity and short on government rationality. Passing on biofuel, nuclear and natural gas investments, Lux is instead investing in nuclear waste management, calling it the energy industry's biggest unsolved problem.

The only presenting entrepreneur based in the immediate Philadelphia area is solar power conversion company Alencon Systems, Inc. Now in the research and development stage, Alencon addresses the problem of energy efficiency with large scale photovoltaic systems, which are currently created by aggregating multiple small systems. Alencon, which was borne of research at Rowan University, aims to simplify solar and wind power systems from distributed harvesting to centralized conversion. With a prototype already built and tested, Alencon slates projected sales of its streamlined systems at $45 million by 2014.

Source: 3rd Annual Mid-Atlantic Cleantech Investment Forum
Writer: Sue Spolan