G-Town Radio station manager Jim Bear says that though it might not yet be visible to the public, big changes are underway for Germantown’s Internet radio station, which at its highest listenership has over 15,000 people tuning in worldwide.
The major news broke in January, when the station got its permit from the FCC to become a
Low Power FM radio station -- new federal legislation gave non-commercial neighborhood groups access to low-power airwaves previously denied them in favor of major broadcasting frequencies.
"To serve the community as best we can, being on the radio allows us to do that much better than we can online,” explains Bear who is still "a big believer" in Internet radio. "I love the medium. I love what you can do with it, but at the same time, there are real limitations to who you can expect to reach. I think that would be true anywhere, but I think it’s even more evident in a community like Germantown."
In many neighborhoods, the digital divide is still very real. Unlike Internet access, which can be costly and require certain skills to tune in, radio is still a ubiquitous and easily accessible medium, free for everyone with a car or a radio in the home. (The station will continue to broadcast online as well.)
With an existing studio and programming, G-town Radio (which will share airtime with
Germantown United CDC and
Germantown Life Enrichment Center) is ahead of some nascent LPFM stations who must build their presence from the ground up.
Right now, Bear is looking into locations and lease agreements with local property owners who might be able to host a radio antenna on the roof. The studio space itself won’t require much additional equipment: the primary expense of shifting to LPFM will be that new transmission equipment, including the gear that beams the audio from the studio to the tower.
To that end, G-Town Radio has launched a "
Drive for the Sky" crowdfunding campaign through Indiegogo, hoping to raise $5,000 by October 3. That will cover the initial costs of equipment and installation, and possibly the first few months of rent for the antenna location.
"We want to make sure we get to the air… [and] demonstrate our worth, and hopefully when we’re doing that, people will recognize the value of community radio, and give us access to a larger pool of donors and supporters and listeners," enthuses Bear.
He hopes the new G-town Radio signal -- available at 92.9 FM -- will hit the airwaves as soon as possible: They’re on an FCC-administered deadline requiring completion of LPFM construction within 18 months of receiving the permit, which means launching by next summer at the latest. The signal is expected to reach what Bear calls "greater Northwest Philadelphia," including Germantown, East Falls, Nicetown, Mt. Airy and West Oak Lane. (Depending on location and the density of area buildings, LPFM signals typically have a three to five mile radius.)
"A lot of it’s behind the scenes so there’s not much to see," says Bear of the LPFM progress so far, "but we’re actively working on it and we’re still moving forward."
Writer: Alaina Mabaso
Source: Jim Bear, G-Town Radio